Dear John
Charmin toilet paper is threatening our climate, Indigenous communities, and woodland caribou. But with your help we can stop it.
As you read this, Procter & Gamble -- the company behind Charmin -- is getting fiber to make their TP from huge swaths of clearcut trees in Canada’s boreal forest. Between 1996 and 2015, more than 28 million acres of the boreal forest were logged.
If Procter & Gamble doesn’t change course, we could lose this unique ecosystem forever. So we need your help demanding Procter & Gamble stop flushing forests down the toilet.
Sign the petition: Tell Procter & Gamble to stop flushing forests down the toilet!
Canada’s boreal forest is known as the “Amazon of the North.” But its old-growth trees are being cut down and pulped to make toilet paper. And the toilet paper from those majestic old-growth trees? Used once. Then flushed down the toilet.
And believe it or not, Charmin toilet paper has no recycled content. It’s made from virgin forest fiber.
The boreal forests are not just essential to wildlife and the Indigenous peoples that call these forests home. They also store millions of tons of carbon. That makes them a crucial line of defense against the climate crisis -- which will impact all of us.
First Procter & Gamble must own up to its role in environmental destruction. Then it must stop making its toilet paper from virgin pulp. But we need your help demanding the company act.
Sign your name: Protect the Amazon of the North from being turned into single use toilet paper!
We need to stop this tree-to-toilet pipeline and make Charmin planet-safe. The cost to communities, species, and our climate is simply too high to keep flushing our forests away. Instead of using materials from precious forests, Procter & Gamble should use recycled materials and sustainable alternative fibers.
We know this change is possible. Other companies -- like Trader Joe's and 365 Bath Tissue -- are already doing it. That’s why we’re working with a coalition of environmental partners to send 300,000 signatures to Procter & Gamble. Your signature will help drive home the message: “Stop flushing our precious forests down the drain.”
Help send 300,000 signatures to Procter & Gamble: Protect our forests from clear-cutting and logging!
For the forests,
Jeff Conant,
Senior international forests program manager,
Friends of the Earth
