John,

Meet Leonce Sessou.

Leonce is the Executive Secretary of the African Tobacco Control Alliance (ATCA), a partner of the Campaign for Tobacco-Free Kids. Under his leadership, ATCA brings together voices and experiences from the entire African continent to fight for public health. Taking on Big Tobacco across Africa is not easy – the industry sees Africa as a “growth market” where it can easily target a young population. ATCA is devoted to stopping Big Tobacco in its tracks. Leonce’s vision? Building one voice across Africa to create a truly tobacco-free Africa.

“We have a strength within our community, within ourselves that we can harness the potential we have.”

As part of our year-long 25th anniversary celebration, our Voices in the Fight profile series showcases the incredible power of advocates we've worked with over the years. Look out for a new profile every other Wednesday through May 2022.

–The Tobacco-Free Kids team