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January 24, 2022
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Distributors and wholesalers can take on digital eB2B competitors by creating ordering portals that provide value for customers, increasing the number of goods they offer online, adding delivery from locations other than stores and allowing other sellers to use their marketplaces, this McKinsey analysis states. Also, distributors might benefit from partnering with those other sellers, the authors write.
Full Story: McKinsey (1/14) 
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Employers must unearth their "silent stars" to avoid losing them to the retention crisis, writes Andrea Short, a marketing leader at Ingram Micro. Companies should get to know these unsung heroes and give them what they want, which is often recognition or development opportunities, Short writes.
Full Story: Fast Company (tiered subscription model) (1/19) 
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The tough decisions demanded by a crisis can reveal who your best leaders really are, said AmerisourceBergen Chairman, President and CEO Steve Collis in a roundtable discussion of CEOs. "Some of the people who performed well in this crisis got to the management table because of it, and they're fantastic leaders," Collis said.
Full Story: Chief Executive (1/19) 
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Customers Want a Better Experience.
Research shows that unified commerce drives revenue with increased sales and margins. Unified Commerce focuses on the customer experience while enabling your employees with everything they need to respond to customer needs quickly and accurately. Get the whitepaper
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Operations and Technology
On Saturday, the US Department of Homeland Security stopped allowing Canadian and Mexican truck drivers to cross US borders unless they were fully vaccinated against the coronavirus. The Canadian Trucking Alliance and American Trucking Alliance predict that the mandate will further disrupt supply chains and that up to 15% of truck drivers could give up their cross-border routes.
Full Story: FreightWaves (1/20) 
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Distributors can better serve their manufacturing and contractor customers by offering self-service automated inventory management options, writes Rock Rockwell, CEO of eTurns. These systems provide real-time visibility, free up salespeople for more productive tasks and allow for touchless resupply, Rockwell writes.
Full Story: Modern Distribution Management (tiered subscription model) (1/20) 
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What trends will move digital commerce in 2021?
Pivotree experts share their predictions for 2022 across three critical areas of commerce: Supply Chain, eCommerce, and Data Management. Join us for an interactive chat to find out when and how supply chain woes could ease up, the trends we expect to accelerate, and 3 areas of CX to focus on. Register for the webinar.
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Sales and Marketing
Nearly all marketing executives surveyed by Braze increased their budgets this year to try to cope with the pending loss of third-party cookies and similar ad-tracking issues, while 38% are putting more priority on zero- and first-party data and 42% have increased their number of marketing channels. The study also found that 98% of brands that ranked customer engagements as "excellent/good" surpassed their revenue targets.
Full Story: MediaPost Communications (free registration) (1/20) 
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    Smart leaders deal with challenges by being realistic, curious and willing to make the changes that are needed, writes Chick-fil-A executive and author Mark Miller. Leaders must also create space in their lives "to reflect, assess, think, create and plan," Miller writes.
    Full Story: SmartBrief/Leadership (1/20) 
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    Legendary football coach Paul "Bear" Bryant embodied the leadership values of hard work, preparation and dedication, writes Wally Bock. What leaders do matters "because your people watch how you act [and] figure out how they should act," Bock writes.
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