Friend,
The boreal forest is disappearing before our eyes, in part because Costco uses its trees to make toilet paper.[1]
And it's disappearing fast: In the time it takes you to brush your teeth tonight, Canada's boreal forest will lose three football fields of trees.[2]
The 1.5 billion acres of pristine forested lands should stay firmly rooted -- we won't stand by and let Costco flush this majestic forest away all for fluffy toilet paper. Are you with us?
Call on Costco to save the boreal by using recycled or forest-free materials in its toilet paper.
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The decline in forests across our planet is sharp: We've lost a third of our world's forests.
But a culprit behind the boreal's deforestation is soft: Costco is lining its shelves with extra fluffy toilet paper made from the boreal -- one of our last, great North American forests.[3]
These forested lands host Canadian lynx, snowshoe hare and even wood bison. And in the treetops above, nearly half of all North American birds rely on the forest during migration.
When the boreal is logged, wildlife lose the only homes they know and we lose one of our best climate defenders. The boreal's trees are a carbon sink, soaking up enough carbon each year to offset the global warming pollution of 24 million cars.[4]
Trading this forest for toilet paper makes no sense. Tell Costco to save the boreal today.
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Shelves lined with Kirkland Signature toilet paper can't compare with the beauty and majesty of forested lands in the world's "northern lungs."
But right now, Costco is selling a billion rolls of toilet paper each year. Stacked on top of each other, those rolls would reach heights of 300 million feet -- 240,000 Empire State Buildings. Eventually, all those rolls are flushed away.
And what's left? A barren boreal forest.
The good news is there are perfectly suitable alternatives, such as recycled paper, bamboo or even wheat straw that other companies have already adopted.[5,6] Costco can and should stop destroying the boreal, but first, it needs to hear from you.
Urge Costco to make Kirkland Signature tissue products from at least 50% recycled or forest-free materials and refuse to sell other brands of tissue products until they make the same change.
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Thank you,
Rex Wilmouth
Senior Program Director
1. Mike Moffitt, "The fluffy toilet paper you are buying is helping kill Canada's ancient forest, study says," SFGATE, July 18, 2019.
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2. Ryan Flanagan, "How a toilet paper boom is harming Canada's boreal forest," CTV News, February 26, 2019.
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3. Mike Moffitt, "The fluffy toilet paper you are buying is helping kill Canada's ancient forest, study says," SFGATE, July 18, 2019.
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4. Ryan Flanagan, "How a toilet paper boom is harming Canada's boreal forest," CTV News, February 26, 2019.
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5. Adrian Humphreys, "U.S. plush toilet paper use wiping out Canada's forests, flushing away the future: report," Vancouver Sun, February 26, 2019.
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6. "'Issue with Tissue' Sustainability Scorecard Flunks Charmin and Other Toilet Paper Brands," Business Wire, February 20, 2019.
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