Your gift can be matched for a limited time.

Dear John, The holiday season is upon us. And while we celebrate joy and togetherness at this special time of year, we also know that millions of families who've been affected by Alzheimer's disease will be thinking about their loved ones — those who are still with us and those we have lost. Between 2000 and 2019, deaths from heart disease decreased by 7.3%, while deaths from Alzheimer's disease increased by 145%. Alzheimer's is one of the most urgent dangers we face, and our risk increases as we age. Alzheimer's disease is everywhere. We must do all we can to win this fight for our future and for the people we care about. And right now, you have the chance to make your year-end support go twice as far to accelerate research and provide care and support during our special $80,000 2X Match Challenge. A generous donor, who wishes to remain anonymous, has just pledged $80,000 and offered to match all gifts made to the Alzheimer's Association if we can raise the same amount by December 8. Their gift is dedicated to their local chapter and will support local ALZ CARES initiatives, including expanding community partnerships by recruiting and training volunteers to deliver community education and resources — while your gift today will help advance research and provide care and support to those impacted nationwide. I know you support our mission to lead the way to end Alzheimer's and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support. And right now, your help is urgently needed. That's why I'm hoping you'll show your commitment by making your first gift while your impact can be doubled. The more people know about Alzheimer's, the better they understand how urgent our work together is. As you share your good will this season, please make sure the people you care about are aware that: 50% of people in the United States know someone living with Alzheimer's. 1 in 3 seniors dies with Alzheimer's or another dementia. More than 6 million Americans are living with the disease today, and by 2050 that number could rise to 13 million. Of course, when even one person we know is living with Alzheimer's, we experience the impact in our family and community. And when we understand that even ONE person can make a difference in this fight, it's very clear just how critical our financial support is. Please make a gift that can be matched in impact, up to a total of $80,000, to provide more care and support and advance Alzheimer's research. Thank you for supporting the Alzheimer's Association during this $80,000 2X Match Challenge. Over the last two weeks, we've experienced the joys of the Thanksgiving season as we celebrated family, friends, food and gratitude. We've all opened our hearts for #GivingTuesday, when we show our charitable spirit and support the causes that matter to us. Let's keep the spirit of giving going right into the holiday season and beyond, making the future safer and healthier for us all. Please support the Alzheimer's Association today with a gift that can go 2X as far. Sincerely, Donna McCullough Chief Mission and Field Operations Officer P.S. Best wishes to you and yours, and thank you for your special interest in our work. Please show your commitment by making your first gift today.

Your donation will strengthen our efforts to advance Alzheimer's care, support and research. From face-to-face support to online education programs and promising global research initiatives, your gift makes a difference in the lives of all those affected by Alzheimer's and other dementias in your community and across the world. Thank you for your continued support. Alzheimer's Association Home Office, 225 N. Michigan Ave., Fl. 17, Chicago, IL 60601 © 2021 Alzheimer's Association. All rights reserved. 800.272.3900 | alz.org® | Donate Please add [email protected] to your address book to ensure you receive all future emails.   Having trouble reading this email? View it in your browser   View your email preferences or unsubscribe.