John,

Earlier today, Annie shared a message with you about IPA’s impact this year. Here’s the blunt truth: We couldn’t have done any of it without our financial supporters.

So, this is just a little “nudge” (because we know from research that reminders work!) to consider making a donation—of any size that suits your pocket—to IPA this year. And as a little (research-backed) incentive, if you haven’t heard yet, an anonymous donor is matching all donations dollar-for-dollar until December 7th.

Oh, and did you know that giving makes you happier? The research says so, too (Sorry, we really are research geeks!).