November 10, 2021

Read in Browser [[link removed]]

POWERED BY

Tom Brady is a seven-time Super Bowl champion and also the face of Hertz’s new “Let’s Go” campaign. The car rental giant raised $1.3 billion ahead of Tuesday’s Nasdaq relisting — and Brady tweeted “To the moooooon…” 🚀

Premier League to Announce Record U.S. Broadcasting Deal

Premier League/Design: Alex Brooks

The Premier League is set for a record windfall from its U.S. broadcasting rights, with deal announcements reportedly expected this week.

The league is expected [[link removed]] to bring in at least $1.5 billion over six years starting with the 2022-2023 season. A deal of that size would give each of the league’s 20 clubs $39.3 million.

The league’s U.S. rights are currently held by Comcast on a six-year deal worth [[link removed]] $1.1 billion, which began in 2015. A report from October floated the possibility of a $3 billion deal over nine years. Comcast is interested in continuing to broadcast league games but faces likely competition from ESPN, WarnerMedia, and ViacomCBS.

The Premier League re-upped its existing domestic rights deals in May with BT, Sky, BBC, and Amazon to 2025, deals collectively worth around $7 billion.

DAZN was in advanced talks on a Premier League-motivated deal to buy [[link removed]] BT Sport as of October.

Last month, the Premier League struck a $678,000 deal with Apple, allowing the tech giant to use Premier League footage, logos, and other images in hit AppleTV series “Ted Lasso.”

Total foreign Premier League rights could be worth $6.8 billion from 2022-2025, according [[link removed]] to the Daily Mail.

Per another report, Premier League CEO Richard Masters will update the clubs on Thursday about a new pact before publicly announcing any deal.

DraftKings, FanDuel Want a Piece of Florida Sports Betting

Janine Zeitlin/USA Today Network/Design: Alex Brooks

DraftKings and FanDuel have paid a total of $20 million to block a compact between the state of Florida and the Seminole Tribe in which the latter will have a hold on gambling in the state.

The 30-year exclusive compact [[link removed]], which only allows gambling and sports betting on Seminole lands, was signed by Florida Gov. Ron DeSantis in May.

As part of the deal, the state would receive a cut — estimated to be at least $500 million annually — of the $20 billion the tribe expects to bring in over the lifetime of the deal.

If operators like DraftKings and FanDuel want to run online under the compact, the Seminole Tribe will take a 40% cut. The tribe entered the gaming business in 1971 and brings in roughly $3 billion from it each year.

Las Vegas Sands Corp. contributed $17 million toward a separate referendum to operate gambling businesses in Jacksonville and the Panhandle.Miami casino Magic City, along with other opponents, filed lawsuits to block the compact, alleging that it violates both federal and state law.

The companies need a list of signatures by Feb. 1 to get referendums on the 2022 Florida ballot.

The Seminole Tribe has launched its own $10 million campaign in response, gathering signatures for a “non-binding petition to protect its control over sports betting.”

SPONSORED BY FEVO

College Football Playoff Experiences

FEVO is the exclusive social commerce platform for Playoff Premium experiences at the College Football Playoff National Championship.

Playoff Premium private suites and VIP ticket packages for the 2022 CFP National Championship are available here [[link removed]].

With the use of FEVO’s social cart, fans purchasing Playoff Premium experiences will be able to easily share their plans and let others join.

FuboTV Posts Record Revenue, Reaches 1 Million Subscribers

FuboTV/Design: Alex Brooks

FuboTV generated [[link removed]] record revenue of $156.7 million in Q3 2021, a 156% increase compared to the same period last year.

The impressive results were driven by a spike in paid subscribers, which reached 944,605 during the quarter, a 108% uptick compared to Q3 2020. FuboTV reported $138.1 million in subscription revenue in Q3 2021, a 151% increase year-over-year.

Since the third quarter ended, the company has reached 1 million total paid subscribers.

Since raising $183 million ahead of its IPO in October 2020, FuboTV continues to grow.

In March, the company completed its acquisition of online sportsbook Vigtory, marking its first investment in sports gambling. It agreed to a distribution deal in September with Root Sports, the TV home of the Seattle Mariners, Seattle Kraken, Gonzaga basketball, and regional broadcasts of the Portland Trail Blazers.Earlier this month, the company launched Fubo Sportsbook in Iowa, the first owned-and-operated sports wagering platform with live TV streaming in the U.S.

In April, FuboTV acquired exclusive streaming rights to the 2022 World Cup qualifying matches of the South American Football Confederation. The company will be taking its free-to-play games out of beta [[link removed]] for the September window of the qualifying matches that year.

Speedway Motorsports Keeps Buying Tracks, Could Soon Have 12

Matthew OHaren-USA TODAY Sports/Design: Alex Brooks

Speedway Motorsports has entered an agreement to acquire Dover Motorsports for $131.5 million.

Through a subsidiary, Speedway Motorsports will initiate a tender offer [[link removed].] to buy all outstanding shares of Dover Motorsports — ending the latter’s 52-year streak as an independent operator in NASCAR.

Speedway Motorsports went private in 2019 through an $800 million merger [[link removed]] with Sonic Financial Corp., and reported $457 million in 2018 revenue.

Dover Motorsports, previously Dover Downs Entertainment, split in 2002 to create a gaming division focused on harness racing, slots, a hotel and casino, and the motorsports division.

The acquisition will see Speedway Motorsports own 12 [[link removed]] tracks with NASCAR-sanctioned events, making 26 of the 39 NASCAR sanctioned tracks owned by the company or NASCAR itself. Some facilities include multiple tracks.

Speedway Motorsports and its subsidiaries own Atlanta, Charlotte, Las Vegas, New Hampshire, Texas, and Kentucky Speedway, as well as Sonoma Raceway. Dover Motorsports owns and operates Dover International Speedway and Nashville Superspeedway — the largest concrete-only venues that host NASCAR events.

The offer totals a 58.3% premium on Dover’s closing stock price on Monday.

Speedway Motorsports has approved the transaction, but closing of the tender offer is subject to conditions.

SPONSORED BY SAILTHRU

Retailers: What Is Your Curbside Strategy?

The holiday season is here. And even though shopping patterns have returned to some version of the pre-pandemic normal, consumers have come to expect buy online, pick up in-store (BOPIS) shopping experiences [[link removed]] to be efficient alternatives to waiting in crowded stores for hours. Are you ready to serve them?

Sailthru wants to equip you to exceed customer expectations. Click and collect isn’t a channel [[link removed]]; the customer is the channel.

Download this guide from Sailthru [[link removed]] to learn more about messaging tactics tailored to different customer personas, working BOPIS and curbside pickup into acquisition, and the right recommendations and email triggers for each persona so that you can make the most of the holiday shopping season and retain your customers well into next year.

Conversation Starters DAZN acquired [[link removed]] streaming technology company Texel, and unveiled the launch of an innovation hub called DAZN X. CBS Sports acquired [[link removed]] rights to the FA Women’s Super League for Paramount+ and CBS Networks. MSG Sports and MSG Entertainment have entered a marketing partnership [[link removed]] with BetMGM. Save 50% on SimpliSafe [[link removed]]. With sensors and cameras for the whole home, and 24/7 professional monitoring for fast police dispatch, SimpliSafe is serious home security without the hassle.*

*Sponsored Content

Today's Action

NHL

10:08 PM

Wild (-205) at Coyotes (+165)

Bet Now [[link removed]]

NCAA

07:00 PM

Toledo (-425) at Bowling Green (+320)

Bet Now [[link removed]]

NBA

07:40 PM

Raptors (+110) at Celtics (-130)

Bet Now [[link removed]]

*All times are EST unless otherwise noted.

*Odds/lines subject to change. T&Cs apply. See [[link removed]] for details.

Question Of The Day

How many weeks of paid vacation do you receive from work?

1 [[link removed]] 2 [[link removed]] 3+ [[link removed]]

Tuesday’s Answer

32% of respondents subscribe to Netflix and Apple TV+; 32% subscribe to just Netflix; 15% subscribe to just Apple TV+; 21% don’t subscribe to either.

Written by Owen Poindexter [[link removed]], Abigail Gentrup [[link removed]], Justin Byers [[link removed]]

MORE FROM FOS:

Front Office Sports College [[link removed]] - Business of College Sports Newsletter

Sports Section [[link removed]] - Daily Sports Newsletter

The Leadoff [[link removed]] - Daily Business of Sports Podcast

Front Office Sports Insights [[link removed]] - The most promising opportunities where sports meets industry

*If you or someone you know has a gambling problem, crisis counseling and referral services can be accessed by calling 1-800-GAMBLER (1-800-426-2357)(IL). Gambling problem? Call 1-800-GAMBLER (NJ/WV/PA/MI), 1-800-9-WITH-IT (IN), 1-800-522-4700 (CO), 1-800-BETS OFF (IA), 1-888-532-3500 (VA) or call/text TN REDLINE 1-800-889-9789 (TN). 21+. NJ/PA/WV/IN/IA/CO/IL/TN/MI/VA only. Odds and lines subject to change. Eligibility restrictions apply.” See [[link removed]] for details.

Copyright © 2021 Front Office Sports. All rights reserved.

80 Pine Street Suite 3202 New York, NY 10005

If this email was forwarded to you, you can subscribe here [[link removed]].

Advertise [[link removed]] / Update your preferences [link removed] / Unsubscribe [link removed]

An FOS Brand [[link removed]]