Time is running out to have 2X the impact.

Dear John, I hope you saw my email from this morning. Did you have the chance to read it yet? I'm sending you one more message now just to make sure you have the opportunity to respond in time. It's that important. It's about our $50,000 72-Hour Match Challenge — it ends tomorrow. And when it does, so does your chance to be a part of this amazing opportunity to have your contribution, up to a total of $50,000, go 2X as far and help provide the care and support services people impacted need and further critical research. Our generous donor, Larry Games, stepped up with this $50,000 pledge and challenged us to raise that same amount by October 23. And when you give before the end of the day tomorrow, your gift can go twice as far to help provide care and support to people living with Alzheimer's disease and advance vital research, while Larry's gift will support Care Community Coaching — a project designed to improve quality of care in long-term care communities. Please help meet this challenge by giving now. I'm counting on your help to meet this goal and to have TWICE the impact on furthering our urgent mission to lead the way to end Alzheimer's and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support. You've shown your interest in our work, join us in the fight today by becoming one of our newest supporters. Please give now. For so many, the fight against Alzheimer's is personal, and I know you have your own reasons for giving. But let me give you just one more reason. In the United States, Alzheimer's and dementia deaths have increased 16% during the COVID-19 pandemic. Our urgent fight has become even more pressing because of the pandemic. And your help is needed more than ever. We have been challenged to raise $50,000 before the end of the day tomorrow. With your help, we can do it. But we're running out of time. Please make a gift now while every dollar, up to a total of $50,000, can go 2X as far. Sincerely, Donna McCullough Chief Field and Development Officer P.S. The clock is ticking. You still have time to give while your impact can go 2X as far, but only until the end of the day tomorrow. We need your help now. Please make your best gift today.

Your donation will strengthen our efforts to advance Alzheimer's care, support and research. From face-to-face support to online education programs and promising global research initiatives, your gift makes a difference in the lives of all those affected by Alzheimer's and other dementias in your community and across the world. Thank you for your continued support. Alzheimer's Association Home Office, 225 N. Michigan Ave., Fl. 17, Chicago, IL 60601 © 2021 Alzheimer's Association. All rights reserved. 800.272.3900 | alz.org® | Donate Please add [email protected] to your address book to ensure you receive all future emails.   Having trouble reading this email? View it in your browser   View your email preferences or unsubscribe.