Hi John,
As Lucy’s Campaign Manager, a big part of my job is keeping track of our grassroots fundraising from day-to-day. Well, as you might’ve heard, we’ve fallen behind this month — and we can’t afford to let that continue.
I’ll be honest: This new trend has got our whole campaign team nervous. We can’t afford to fall short right now, what with redistricting right around the corner in November’s special session, and 2022 coming so soon after that.
That’s why I’m reaching out to a select group of Lucy’s supporters today — folks like you who open our emails and step up whenever they can to help hit our goals.
John, it’s critical that we hit this one. So, take a look at our email thread below. Then, chip in whatever you can at this link to help close the gap before the end of the day: actblue.com/donate/lkm-email-1021
Thanks for being someone we can always count on — I don’t know who else will read this email today, but I know you’ve never let us down when we’ve needed you the most. I’ll share a list of folks who stepped up today with Lucy, and I really hope she sees your name on it!
Jake Orvis, Campaign Manager
Lucy McBath for Congress
DONATE
---------- Forwarded message ---------
From: Jake Orvis, Campaign Manager
Date: Fri, Oct 15, 2021 at 09:13 AM
Subject: RE: This can’t be right?!
To: Lucy McBath (Personal)
Hi Lucy,
I just double-checked our numbers, and it’s accurate: We’re still a few thousand dollars behind our mid-month goal for October. ($4,396.42, to be precise.)
Here’s the good news, though: I know just who to reach out to help close that gap before our meeting. I’ll circle back and let you know where we land and who donated.
More soon,
— Jake
On Fri, Oct 15, 2021 at 08:43 AM, Lucy McBath (Personal) wrote:
Morning, Jake!
I just saw this morning’s fundraising report. Are we still behind on our goal?
I expected that our grassroots donors would respond stronger to our recent emails.
Can you double-check and let me know the latest numbers?
Thanks so much,
— Lucy
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