A new message from your friends at People For the American Way.

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People For Member,

We know lots of groups and candidates are sending you emails today, so
we’ll make this quick.

* Thanks to a gift match challenge grant from a generous donor, we’re
triple-matching all contributions to our Virginia campaign – but that
offer expires tonight;

* Virginia truly is the most important election happening this year, as
it will set the tone for everything that happens in Congress and state
legislatures leading into the 2022 midterms; and

* We’ve begun implementing our biggest electoral program ever in
Virginia – but the only way we’ll see it through to the finish line is
with your donations.



[ [link removed] ]So, we ask for your contribution; will you chip in TODAY and have your
impact tripled to keep Virginia blue?



Here’s the voter turnout work we’ve already embarked upon, and hope to
expand with your financial support:

* We’re running targeted radio ads to get out the Black and Latino vote;
we've found the most impactful messaging to reach each of these groups
at each phase of the election – from registration to early voting to
election day.

* We’re working with local elected officials and community leaders to
reach voters of color and young voters with the most persuasive
messaging about why their votes are so critical.

* We’re engaging our members and activists – not just in Virginia, but
nationwide – to do direct voter outreach, from volunteering in person
on-the-ground to writing letters, making phone calls and sending text
messages from anywhere in the country.

* We’re engaging celebrities and high-profile movement leaders for
in-person volunteer organizing and voter mobilization events.

Polling in this critical governor’s race shows a VERY tight contest. Every
door knocked, every phone called, and every voter contacted will make a
difference – which is why we’ve carefully crafted our Virginia activities
to reach specifically those voters that we believe will provide the margin
of victory.



[ [link removed] ]So – will you please rush in a contribution on the last day of our
triple-match offer, help win Virginia, and set a positive tone for
progressives going into next year's midterm races?



Thanks for your support – and we’ll be in touch soon with more updates on
this critical race!

Sincerely, 

Ben Jealous, President

[ [link removed] ]donate:



 

 

 

 

 

 


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activists like you, and we're always eager to hear your thoughts.
Thanks for your support.

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