From 2022 Election Alert (via MoveOn) <[email protected]>
Subject Did you forget something?
Date September 24, 2021 5:02 PM
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Hey, John!

It looks like you didn't finish your donation to MoveOn yesterday. [ [link removed] ]We
wanted to make sure you had a chance to complete it by clicking here.

You can also read below for more details.

-Kelly, Oscar, Adam, Kathy, and the rest of the Fundraising Team

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Dear MoveOn member,

Marjorie Taylor Greene outdid herself in her new campaign video. After
complaining that Nancy Pelosi is "sneaking the Green New Deal into the
$3.5 trillion budget," she uses a massive .50-caliber sniper rifle to blow
up a Toyota Prius with the word "socialism" emblazoned across it.^1

This is from a member of Congress.

And yet her Republican Party is heavily favored to win back the House next
year.^2

That means that Marjorie Taylor Greene would help set the agenda for our
country and could even chair a subcommittee that has subpoena power.

We cannot let that happen. But the president's party nearly always loses
midterm elections.^3 Political scientists consider it "one of the most
ironclad rules in politics."^4 And the president's party typically loses
big—an average of 27 seats.^5 Currently, Democrats control the House by
the narrowest margin in modern history—just five seats.

To stop Marjorie Taylor Greene and her unhinged, Trump-loving Republican
Party from taking over Congress next year, we need to do something big and
different. That's why between now and the end of this year, MoveOn is
running an intensive series of voter contact experiments to innovate the
most effective new strategies for persuading undecided voters and turning
out Democratic voters who don't always show up for nonpresidential
elections.

However, most people don't even think about making political donations
until a few months before an election. In fact, most political donations
flood into campaigns in the final weeks and days. So in order for this
plan to work, we need to find people who understand the value of investing
early in an election cycle, testing new strategies, and who are willing to
donate now—and we're hoping that's you.



Will you chip in $5 a month to help research and test the
breakout campaign tactics that we'll need to build out MoveOn's 2022
midterm elections campaign to keep the GOP out of power?

[ [link removed] ]Yes, I'll chip in monthly.

[ [link removed] ]No, I'm sorry, I can't make a monthly donation.



Last year, we implemented a new friend-to-friend get-out-the-vote strategy
that was proven to be 10 times more effective at reminding people to vote
than traditional door-to-door canvassing or phone-banking. Given how wrong
the polls were and how close the election turned out to be, the additional
voters we helped turn out, especially young voters and voters of color,
played a role in stopping Trump from getting re-elected.

But now Republicans are sure to copy that strategy—and so to keep our
edge, we need to come up with a new secret weapon. Here's the challenge:
If we're going to run enough large-scale tests to provide real evidence of
what works, it's going to cost money, and we need to get started now.

The stakes are far too high to sit back and watch Democrats get shellacked
in another midterm election the way they did under President Obama in
2010.

Just imagine it. Trump lackey Kevin McCarthy would replace Nancy Pelosi as
speaker of the House. Sniper-rifle-toting Greene could end up chairing
subcommittees with subpoena power. Republicans would have the power to
vacate the results of the 2024 presidential election, no matter who
actually wins the election. All of us would feel the impacts, but
communities of color and other marginalized groups would bear the brunt of
it.

For years, MoveOn has used big data and scientific testing to be on the
cutting edge of campaign strategies and tactics. But every time we
innovated a new approach, Republicans quickly copied it, forcing us to
innovate again to stay ahead.

That's why we need to get started this year testing the tactics and
strategies that will give us the edge we need next year to stop
Republicans from winning control of Congress.



We know that next year's election seems far away, but it's really not.
Thankfully, MoveOn members are smart, strategic people, and we think
you'll understand why it's worth starting to give now. What do you think?
Will you chip in $5 a month to help make this work
possible?

[ [link removed] ]Yes, I'll chip in monthly.

[ [link removed] ]No, I'm sorry, I can't make a monthly donation.



Thanks for all you do.

–Chris, Amanda, Evelyn, Allison, and the rest of the team

Sources:

1. "Marjorie Taylor Greene Raffles Off .50 Caliber Sniper Rifle In Latest
Stunt," Forbes, September 16, 2021
[link removed]

2. "House Republicans have two critical advantages in 2022," The
Washington Post, June 14, 2021
[link removed]

3. "Midterm Seat Loss Averages 37 for Unpopular Presidents," Gallup,
September 12, 2018
[link removed]

4. "Our Best Tool For Predicting Midterm Elections Doesn’t Show A
Republican Wave — But History Is On The GOP’s Side," FiveThirtyEight,
September 16, 2021
[link removed]

5. "Forecasting the 2022 Midterm Election with the Generic Ballot,"
University of Virginia Center for Politics, June 10, 2021
[link removed]



Want to support MoveOn's work? The GOP is launching an all-out campaign to
take down the Democratic majority in Congress and reinstall Mitch
McConnell as Senate majority leader in 2022. To defeat the GOP, MoveOn is
going all-in with TV ads, a nationwide grassroots organizing campaign, and
more.

Will you chip in to power our effort to defeat McConnell and the GOP in
2022?



[ [link removed] ]Yes, I'll chip in $5 a month.

[ [link removed] ]No, I'm sorry, I can't make a monthly donation.





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