Amazon to ship goods for outside sellers | D&H adds employees as part of growth initiative | Fastener Distributor Index posts lowest reading in 10 months
Amazon is offering delivery service to select external merchants as it continues to invest in its logistics and delivery operations. The company's seven-year-old transportation network now has more than 70 planes, 70,000 trucks and vans, and 400,000 drivers around the world.
D&H Distributing recently hired 50 additional employees as part of its growth in emerging technologies and among small- and medium-sized businesses. "Now there are fewer distributors, but our relevance is as meaningful as it has ever been," Co-President Michael Schwab says.
HVAC distributors have not fully realized the benefits of e-commerce, writes Scott Pierson, executive vice president of Bluon. Pierson recommends using platforms that are easy for technicians to use, allow technicians to identify components and combine all brands in one place.
The US transportation sector had an unemployment rate of 6.4% in August, which is down over 50% from a year ago but still higher than the August 2019 rate of 4.8%, according to the Bureau of Labor Statistics. Overall unemployment was 5.2%, down from 8.4% in August 2020.
Many companies with unsuccessful marketing campaigns tend to make one (or more) of four common, fatal errors during the campaign launch -- all of which can be easily avoided. Among the mistakes are emphasizing vanity metrics, which have no real impact on the company's bottom line, and not conducting A/B or split audience tests.
Content distribution and promotion choices are key in determining brand success. Informa Connect's Jodi Harris examines three aspects of content distribution to help you meet your goals: evaluating distribution options, how to develop and document distributions plans, and how best to promote content.
Pressure has three main types: "high importance, high uncertainty, and high volume," writes Michael McKinney in this review of Dane Jensen's "The Power of Pressure." The goal is to learn how to handle each situation's nuances, becoming "pressure ambidextrous" whether we're in the moment or grappling with longer-term bouts of pressure, Jensen writes.
