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Leadership Weekly

In order to be responsive during critical moments in history, individuals, groups, and organizations need to be adaptive to changing conditions. 2020 presented the opportunity for anyone who was ready to step up and try effecting change with the intersection of the COVID-19 crisis and uprisings to end anti-Blackness across the globe. This Leadership Weekly reports on what Community Foundation of Western Massachusetts did in 2020 and the lessons they want to offer philanthropists. We also feature Shanelle Matthews, communications director for the Movement for Black Lives and founder of the Radical Communicators Network. We share three excerpts from a recent NPQ webinar with Matthews in which she shares her deep insights on the role of narrative power in social change. Having the agility to move resources fast and the ability to wield narrative change are essential leadership qualities of the 21st century.
<a href="https://commons.wikimedia.org/wiki/File:Little_boy_stepping_up_the_winding_stairs.jpg">Ghenady</a>, <a href="https://creativecommons.org/licenses/by/2.0">CC BY 2.0</a>, via Wikimedia Commons


Stepping Up: Early Foundation Learnings about Partnerships from COVID-19

 
In 2020, community foundations were forced to step up their game. To respond effectively required developing some unusual external partnerships. Read and watch…
 
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Experimentation and Meaningful Measurement of Social Change

 
“For narrative shifts to occur, social movements require constant adaptation, evolution, integration, co-creation, and experimentation to create conditions for new belief systems to emerge.” Watch and read…
 
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Narrative Change and Counternarratives

 
“The conversation around narrative has been very contrived. Narratives are our set of ideas or beliefs that have been refined over time, that accumulate. And so, when we talk about shifting the narrative, I think that it makes it sound like it happens one organization or one individual at a time, when really it happens with all of us in community with each other.” Watch and read…
 
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The Role of Communications in Social Change

 
“More and more institutions working to eliminate oppressive systems and build inclusive ones are coming to understand that stories and storytelling are the backbone of an inclusive society.” Watch and read…
 
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