Make your first monthly gift go 10X as far today.

Dear John, June is Alzheimer's & Brain Awareness Month — 30 days of the year dedicated to communicating the facts about Alzheimer's disease, sharing stories and making a difference. I have an exciting way for you to make 10X the difference and provide sustainable funding for care, support and research. Become a monthly supporter now, when a generous donor who wishes to remain anonymous has pledged $25,000 to offer a Monthly Donor 10X Match Challenge. This means when you become a monthly supporter today, your first monthly gift can be matched and make 10X the impact — but only if you act by June 30. Our generous anonymous donor is passionate about funding research and raising funds through participating in the Alzheimer's Association Walk to End Alzheimer's®, along with supporting her local chapter. She pledged this gift in honor of her mother, who was diagnosed in 1992 at the age of 65, before there was much awareness of the disease. Her gift will support our Global Innovation Fund to accelerate and expand promising Alzheimer's research, while your monthly contributions will help provide care and support and accelerate research. It's an efficient, flexible and powerful way for you to advance the fight against Alzheimer's. With this amazing opportunity, your first monthly gift can be matched 10X, up to a total of $25,000. There's no better time to become a monthly supporter than today. John, YOU understand that the most important goal is to find a cure, and that's going to take a sustained effort from every one of us. As a special member of our community, your effort today can make 10X the impact in the fight to end Alzheimer's during our $25,000 Monthly Donor 10X Match Challenge. Will you make your first gift by becoming our next monthly supporter before this amazing opportunity ends on June 30? Join us today while your first monthly gift, up to $25,000, can make 10X the impact: So many people are counting on us — and I'm counting on you. As the baby boom generation ages, the number of new and existing cases of Alzheimer's disease will grow. Today, 1 in 3 seniors dies with Alzheimer's or another dementia. That's more than breast cancer and prostate cancer combined. Every monthly gift is efficient, because your donation is charged automatically to your preferred payment method each month. It's flexible, since you can change your giving amount any time. And it's powerful, because you'll help provide the ongoing support needed to reach our vision of a world without Alzheimer's and all other dementia. What an impact you'll achieve each month. And you'll achieve an even bigger impact in your first month thanks to this 10X match challenge. Alzheimer's & Brain Awareness Month is a critical time for raising awareness about the threat that Alzheimer's and all other dementia pose to us all and the terrible cost we pay. We need to continue fighting this disease month after month. And we need your help. June is coming to an end and so is our $25,000 Monthly Donor 10X Match Challenge. Please make the commitment to become a monthly supporter today — and make a strong, sustainable, lasting difference. Your monthly gifts will help further our mission to lead the way to end Alzheimer's and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support. Sincerely, Donna McCullough Chief Field and Development Officer P.S. John, you've shown interest in our work by participating in our online community, and now it's time to take the next step in your commitment. Join us as a monthly supporter during Alzheimer's & Brain Awareness Month while you can make 10X the impact in your first month.

Your donation will strengthen our efforts to advance Alzheimer's care, support and research. From face-to-face support to online education programs and promising global research initiatives, your gift makes a difference in the lives of all those affected by Alzheimer's and other dementias in your community and across the world. Thank you for your continued support. Alzheimer's Association Home Office, 225 N. Michigan Ave., Fl. 17, Chicago, IL 60601 © 2021 Alzheimer's Association. All rights reserved. 800.272.3900 | alz.org® | Donate Please add [email protected] to your address book to ensure you receive all future emails.   Having trouble reading this email? View it in your browser   View your email preferences or unsubscribe.