The Longest Day® is here. Don't let it get away.

Dear John, Today is The Longest Day, the first day of summer and the day with the most light. It's also a very special occasion for the Alzheimer's Association and the people we serve, and the last day you can have your gift matched, up to $25,000, during our $25,000 Match Challenge. But you only have until midnight. People throughout the United States are putting their passion into action to fight the darkness of Alzheimer's disease. They know that today, the day with the most light is the day we fight, and they're determined to help shine the light of hope onto the millions of American families impacted by Alzheimer's before the day is over — and your impact can be doubled. For a limited time, your gift of: I know you care about people who are living with Alzheimer's disease. It's for their sake that I hope you'll turn your concern into action today, The Longest Day. I encourage you to send your first gift while it can have 2X the impact on helping us reach our vision of a world without Alzheimer's and all other dementia. Please help us in this vital fight. $25,000 Match Challenge in honor of The Longest Day Name: John xxxxxx Member ID: 16320960 2X Match Challenge Offer: Available until MIDNIGHT TONIGHT $25,000 Match Challenge gift: Pending. Donate NOW. Our $25,000 Match Challenge can help you have TWICE the impact. Maury Friedman and his daughter, Sari, have generously offered to match all gifts, up to a total of $25,000, but only until midnight tonight, in memory of Maury's loving parents and Sari's grandparents, Abram and Sally Friedman. Their gift will support research efforts and local development programs, while your gift can help to provide care and support and advance critical research. Can I count on your support today, The Longest Day? You only have until midnight tonight to be part of The Longest Day, and this year your gift can have twice the impact on our mission to lead the way to end Alzheimer's and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support. Please help in the fight against Alzheimer's before the sun sets on The Longest Day. Make your gift before midnight, so your contribution can be matched — up to a total of $25,000 — and can go twice as far to provide care and support and advance research. The clock is ticking. You only have until midnight to have the chance to make 2X the difference to help us: Invest in vital Alzheimer's research to advance toward methods of treatment, prevention and, ultimately, a cure. Provide care and support resources for all those impacted by Alzheimer's and other dementia through our 24/7 Helpline (800.272.3900) and alz.org. Advocate for policies that will increase federal research funding and support those impacted by Alzheimer's. The funds we raise together today, The Longest Day, will help us fight Alzheimer's all year long. From care consultations, support groups and online education programs to promising global research initiatives, the difference you'll make in the lives of those facing Alzheimer's is needed now more than ever. You can make twice the impact today. Together, we'll stand up to the darkness of Alzheimer's. Sincerely, Donna McCullough Chief Field and Development Officer P.S. Today is also Father's Day, and I want to take a moment to recognize all the wonderful dads and father figures out there. There's no better way to honor them than during our $25,000 Match Challenge when your gift can make 2X the impact.

Your donation will strengthen our efforts to advance Alzheimer's care, support and research. From face-to-face support to online education programs and promising global research initiatives, your gift makes a difference in the lives of all those affected by Alzheimer's and other dementias in your community and across the world. Thank you for your continued support. Alzheimer's Association Home Office, 225 N. Michigan Ave., Fl. 17, Chicago, IL 60601 © 2021 Alzheimer's Association. All rights reserved. 800.272.3900 | alz.org® | Donate Please add [email protected] to your address book to ensure you receive all future emails.   Having trouble reading this email? View it in your browser   View your email preferences or unsubscribe.