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It’s day 45.
He's only six weeks old. He still cheeps like a baby. And yet he carries the weight of nearly three adult chickens because he was born into a body designed to “grow meat,” not sustain life. The meat industry is now in a race against time to slaughter him before his baby heart gives up under the stress of his overgrown body.
What happens next is something the meat industry tries to keep hidden.
Hanging upside down on the kill line, he watches helplessly as one by one his companions are “processed” ahead of him. The smell of blood hangs in the air. The sound of hundreds of cheeping babies echoes through the clanging of machinery.
As he moves closer to the source of terror, he desperately flaps his wings. His fragile legs, that yesterday could barely walk, are jammed firmly into shackles. There’s no escape. Within moments, a rotating blade will slash at his neck before he’s submerged into a tank of scalding water.
This ordeal will be shared by millions of terrified chickens this week. Tragically, thousands who survive the blade will then be boiled alive.
Carefully hidden from public view, this suffering is considered “acceptable” by an industry that puts profit above all else. But I won’t accept this. I know you won’t accept this. And the public won’t accept it either—if only they could see what’s been hidden from them. That’s why we must expose the truth.
Will you help expose and end extreme cruelty in the chicken meat industry?
For too long, the chicken industry has been a law unto itself. They have abused defenseless animals—because they can. It’s time to turn the tables and hit these animal abusers with the one thing they fear most: exposure.
Together we can fight back on behalf of animals and mount a public awareness campaign that can reach caring people around the world. Can I count on you to help expose this abuse?
I know that a world where these animals are no longer abused for profit is possible. Your support will get us there.
For the animals,
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David Coman-Hidy
President |
P.S. The chicken meat industry relentlessly abuses baby birds—from their first day to their last—all for the sake of profits. No amount of profit makes this okay. If you agree, please make an urgent donation to expose and end this cruelty.
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