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May 17, 2021
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Top Story
SiteOne Landscape Supply has made its third acquisition this month with the purchase of Rock & Block Hardscape Supply. Meanwhile, Builders FirstSource has acquired lumber distributor John's Lumber, and SRS Distribution has bought Arrowhead Building Supply.
Full Story: Modern Distribution Management (tiered subscription model) (5/10),  Modern Distribution Management (tiered subscription model) (5/10),  LBM Journal (5/10) 
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High-school graduates in Pennsylvania who are pursuing careers in carpentry, electrical work, masonry and other skilled trades had their own signing day courtesy of 84 Lumber and the nonprofit SkillsUSA. Students signed letters of intent and also received scholarships for the start of their training in apprenticeships or trade schools.
Full Story: Pittsburgh Post-Gazette (tiered subscription model) (5/10) 
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Register now for this live online event
On May 18th, Icertis will host an online experience with leaders from Retail, CPG, and Supply Chain to discuss how top organizations are addressing today's biggest challenges across the value chain and reimagining the source-to-sale journey. Register Now.
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Operations and Technology
Warehouse operators need to simultaneously protect workers and the robots and automated guidance vehicles that people are interacting with, writes James Burman. Alerts that prevent collisions and inform people about the location of a robot can help promote safety, he writes.
Full Story: SHD Logistics (U.K.) (5/11) 
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Harnessing Data to Drive Omnichannel Efficiency
Data has become a critical piece in today's omnichannel puzzle, and the most successful retailers are those who can manage the flood of data they face and make sense of that data to help them make the best decisions possible for their business. Read this SmartFocus to learn how to prepare for new buying habits and embrace new technologies
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Sales and Marketing
This infographic from Socialinsider displays insights and best practices to help business-to-business marketers create an effective content strategy on LinkedIn. Insights include that images increase engagement for small and large accounts, while video does the same for middle-sized accounts, and visual content boosts the median number of likes.
Full Story: Business 2 Community (5/13) 
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A well-defined ideal customer profile and the use of explicit, implicit, behavioral and demographic data are key components of proper lead scoring. In this guide, Ilan Kasan walks through developing a lead scoring framework that can help salespeople prioritize the most promising leads.
Full Story: Sales Hacker (5/13) 
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Sponsored content from The Wall Street Journal
Free to read exclusively for SmartBrief readers
The Business Leader
Business is increasingly about customer niches and meeting their needs rather than developing products that cover large markets, write Profit Isle founding Chairman Jonathan Byrnes and CEO John Wass. Companies should be identifying top customers and aligning and managing the company to best serve them, they argue.
Full Story: Chief Executive (5/13) 
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The pandemic clarified for many workers that they need more than what their current employers are offering, but smart leadership can help these people grow in place and avoid a costly talent exodus, writes Julie Winkle Giulioni. "Learning, growth and development are at the top of the list of things that keep people where they are or inspire them to look elsewhere," she writes.
Full Story: SmartBrief/Leadership (5/13) 
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NAW Insider
Find out on May 19 How Distributors Plan to Grow Faster Post-Pandemic
(NAW)
The pandemic is nearly over and it's time for distributors to apply the lessons from the last year so they can grow their businesses faster in the future. Join NAW and Distribution Strategy Group for our free webinar on May 19 at 2 p.m. ET. Watch this 1-minute webinar preview. Find out what distributors said about their sales in the pandemic, what their 2021 forecasts are, their work-from-home policy, how their website and digital tools performed, which digital tools they'll invest in, and more. Sponsored by Oracle Netsuite and Conexiom. Register here.
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Find out on May 19 How Distributors Will Grow Faster Post-Pandemic
(NAW)
The pandemic is nearly over and it's time for distributors to apply the lessons from the last 14 months so they can grow their businesses faster in the future. Join NAW and Distribution Strategy Group for our free webinar on May 19 at 2 p.m. ET. We surveyed distributors and we'll share what they told us about their sales in the pandemic and what they're forecasting for 2021, their work-from-home policy, how their website and digital tools performed, which digital capabilities they'll invest in, and much more. Register here.
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INNOVATE TO DOMINATE includes a new e-chapter about distributors' resilience and innovation during the pandemic
(NAW)
To help distributors move past the pandemic successfully, every new copy of INNOVATE TO DOMINATE ordered now includes -- at no extra charge -- a brand-new e-chapter called "Distribution Leans In: Stories of Resiliency and Innovation during the COVID-19 Pandemic." NAW has added this new e-chapter to give distributors immediate ways to apply all the lessons of INNOVATE TO DOMINATE as they emerge from the unprecedented challenges to a stronger business future. It's time for distributors to change the game and dominate the future of wholesale distribution.
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The harshest criticism may be the best words you ever hear.
Eric Yuan,
founder and CEO of Zoom Video Communications
May is Asian American and Pacific Islander Heritage Month
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