From NinaTurner.com <[email protected]>
Subject Campaign Strategy Update
Date April 28, 2021 8:07 PM
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This is a big week for Team Turner, so I wanted to take a few minutes to share our campaign strategy with you. Thanks for reading.

Just yesterday, we launched our first TV ad. We’re already hearing great feedback from folks in the district, and next week we’ll go up with two new 30-second spots.

It was a risk to go up on TV early, but we felt it was important for two reasons.

1. We know that negative attacks are coming, so it's important that we get our positive message out first.

2. We have a lot of momentum, and this is our chance to press our advantage and really cement our campaign as the frontrunner in this election.

This is a BIG opportunity for our campaign, and it’s only possible because of the thousands of grassroots supporters like you who have already invested your time, energy, and yes, dollars, to our people-powered movement for change. Thank you.

But here’s the rub: television ads are really expensive . Our plan to saturate the airwaves will only work if we have the resources to stay on the air through Election Day.

And the truth is, our fundraising has slowed considerably this month. Unless we can turn it around in the next few days, we’re on track to fall short of our monthly goal for the first time since we launched our campaign.

So we are asking for your support:

If you can afford it, will you make a $3 contribution before our April fundraising deadline on Friday to hit our monthly goal and keep our ad on the air? We need to keep our foot on the gas and press every advantage we have in this race. [[link removed]]

Our grassroots movement is growing stronger every single day, because folks know that Nina Turner is the BEST choice for Northeast Ohio’s working families, and because people like you are putting in the work to make it happen.

With these hands,

Liz Shirey
Campaign Manager
Nina Turner for Us

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Nina Turner for Us
PO Box 91956
Cleveland, OH 44101
United States
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