|
|
|
|
| With hope on the horizon as a record number of Americans receive COVID-19 vaccinations each day, our work to educate the public continues. We’re also joining stars like Selena Gomez for a one-of-a-kind event, and we’ve got a game-changing addition to Ad Council leadership. And in the wake of the Derek Chauvin verdict, the work to build a safe, equitable, anti-racist America continues—read on for resources. |
|
|
|
|
|
|
|
| Ad Council Taps Academy of Country Music for Latest Vaccine Education PSAs |
|
|
|
| In an effort to encourage all Americans to learn more about the COVID-19 vaccines, the Ad Council and COVID Collaborative premiered a new public service ad during Sunday’s broadcast of the 56th Academy of Country Music Awards. Produced with ACM Lifting Lives, the philanthropic arm of the Academy of Country Music, the PSA features Eric Church, Ashley McBryde, Darius Rucker and Brett Eldredge, emphasizing the integral role vaccines play in returning to live music. Read more about the launch. |
|
|
|
|
|
|
|
| The Concert to Reunite the World |
|
|
|
| We have proudly partnered with Global Citizen for VAX LIVE: The Concert to Reunite the World, a one-of-a-kind broadcast and streaming special aiming to inspire vaccine confidence and make COVID-19 vaccinations universally accessible. Airing Saturday, May 8, the event will be hosted by multi-platinum recording artist, actress and producer Selena Gomez and will include performances by Jennifer Lopez, Eddie Vedder, Foo Fighters and more. Here's how you can watch. |
|
|
|
|
|
|
|
| The Ad Council Names Elise James-DeCruise Chief Equity Officer |
|
|
|
| Earlier this month, the Ad Council welcomed Elise James-DeCruise as our first chief equity officer. In her role, Elise will oversee our ongoing commitment to diversity, equity and inclusion, and ultimately inform every aspect of the Ad Council’s mission, workplace culture and public-facing communication. Elise brings over 20 years of experience in leading strategies and solutions to promote diversity, equity, inclusion and professional development in the marketing communications industry. Learn more about Elise and her new role. |
|
|
|
|
|
|
|
| Addressing Vaccine Hesitancy Among Evangelicals |
|
|
|
| As part of our ongoing efforts to reach hesitant communities with facts about the COVID-19 vaccines, the Ad Council and COVID Collaborative unveiled a new partnership in support of ChristiansAndTheVaccine.com, including the National Association of Evangelicals, Values Partnership, Public Square Strategies and Redeeming Babel. Check out the press release. |
|
|
|
|
|
|
|
|
|
- The Derek Chauvin verdict is a critical step toward racial justice, but it’s only one step, and it does not return George Floyd to the family who mourns him. In order to continue making progress, we must listen, learn and take action to dismantle systemic racism in America. Our “Fight for Freedom” site has tips and resources.
- To learn more about our efforts to reach Black and Hispanic communities with the facts about the COVID-19 vaccines, check out our CEO’s conversation with our partners from Pereira O’Dell, Been There Done That, Alma and JOY Collective in Ad Age.
- And our latest Champion for Good, Steven HT Wong, told us how he’s working to combat the rise of anti-Asian racism while mindfully crafting a meaningful life and career.
- Over on our Twitter account, we were beyond delighted to #PassThePlatform to Girls For A Change during Women’s History Month. Learn how this nonprofit is cultivating equity by setting Black girls and girls of color up for success.
- In our efforts to advance justice and take a stand to combat anti-Asian racism, we’ve signed ANA AIMM’s pledge against hate and violence targeting the AAPI community. Pledge your support and find additional resources.
- In celebration of National Beer Day, the Ad Council and COVID Collaborative partnered with Budweiser to remind Americans that through the help of the COVID-19 vaccines, we’re one step closer to getting back to the moments we miss. Check out the PSA.
|
|
|
|
|
|
|
|
|
|
|
|
