Dear John,
With the global food sector using 70% of the world’s freshwater supply, moving food and beverage companies to protect water quality and supply is vital to the continuing availability of our freshwater resources. That’s why Ceres is proud to announce 3 new commitments, representing US$43 billion in annual revenue, to improve water stewardship as part of the Ceres and World Wildlife Fund (WWF) AgWater Challenge.
The commitments come from agricultural giants Danone North America, owner of iconic dairy and plant-based brands, leading sweetener and starch producer Ingredion, and global food, confectionery and petcare company Mars, Incorporated. With these 3 commitments, the AgWater Challenge increases sustainably farmed land by 1.2 million acres over the next 10 years. |
Launched in 2016 by Ceres and WWF, the AgWater Challenge encourages better water stewardship among the world’s most influential food and beverage companies. These 3 commitments set a high water mark for businesses to protect freshwater resources in their agricultural supply chains. In 2021, the AgWater Challenge also calls on companies to go a step further by committing to sustainable agriculture principles that create a positive effect on water resources through soil health and nutrient management practices.
All AgWater Challenge commitments, new and old, encourage companies to make significant strides in engaging with farmers and suppliers across their value chain, sourcing responsibly, and reducing their overall exposure to water risks. |
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| In our new blog,
Nicole Tanner of WWF and I dive into the details of the 3 new commitments, highlighting how these changes will impact water quality and soil health in company operations—and in the food sector overall. |
We look forward to welcoming additional companies to the AgWater Challenge in coming months.
Thank you.
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Beth Hooker
Senior Manager,
Water and Agriculture Resilience,
Ceres
@BethHooker2 | |
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