Dear John,

We want 2021 to be a year of hope,
health and progress in a crucial fight - the fight against
Alzheimer's disease.

That's why I'm hoping you've had the
chance to review the email Donna sent you yesterday. This exciting
opportunity is thanks to the Yeamans Family Foundation, who have
pledged to match your first monthly gift 12X, up to $25,000. Their
generous gift honors David Yeamans' father, Robert, who began to show
signs of cognitive decline after a series of health setbacks and was
diagnosed with Alzheimer's in 2016.

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With this generous offer, your first
monthly gift can make 12 times the impact to help us reach our vision
of a world without Alzheimer's and all other dementia and ensure that
you are providing consistent and crucial support.

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Donate Now

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The Yeamans Family Foundation gift will support local care and
support programs, while your gift today will provide care and support
and advance research. We only have until February 28 to take advantage
of this matching gift opportunity, so please hurry. Can we count on
you to become a monthly supporter today when your first monthly gift
can go 12X as far?

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Becoming a monthly supporter is easy
and convenient. It's the most impactful way to support our mission to
lead the way to end Alzheimer's and all other dementia - by
accelerating global research, driving risk reduction and early
detection, and maximizing quality care and support.

Thank you,

Beth Kallmyer

Beth Kallmyer
Vice President, Care and Support

---------- Forwarded message
----------

From: Donna McCullough, Chief Field
and Development Officer
Sent: Thursday, February 25, 2021

To: John
xxxxxx

Subject: Amazing match opportunity:
Look inside to have 12X the IMPACT!

Your gift can be matched for 12X
the impact.

Alzheimer's Association

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DONATE NOW

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Make 12X the impact today.

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Donate Now

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Dear John,

This is a special alert for friends of
the Alzheimer's Association.

You can become a monthly supporter to
help provide care and support and advance research - and with
this amazing limited-time opportunity, your first monthly gift can
have 12X the impact.

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But only if you act now.

Your first monthly gift of:

$10 can become $120.

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$20 can become $240.

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$40 can become $480.

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Match my gift 12X.

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This exciting opportunity is thanks to
the Yeamans Family Foundation, who have pledged to match your first
monthly gift, up to $25,000, through February 28. Their generous gift
honors David Yeamans' father, Robert, who began to show signs of
cognitive decline after a series of health setbacks and was diagnosed
with Alzheimer's in 2016.

"I want to make a
difference," said David.

You, too, can make a difference today
through our February $25,000 12X Match Monthly Supporter Drive.

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John, become a
monthly supporter today while your gift can be matched 12X!

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The Yeamans Family Foundation's
matching gift will provide local care and support efforts, while your
first monthly donation will accelerate research and enhance care and
support.

Why am I asking you to become a
monthly supporter right now?

First, because your first monthly gift
can have 12X the impact during our February $25,000 12X Match Monthly
Supporter Drive. Second, because our forward movement must continue
month after month - and we need you in the fight with us. And
when I say "we," I'm talking about the more than 5 million
Americans living with Alzheimer's disease, their 16 million caregivers
- and

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all of us who refuse to give up the fight to end Alzheimer's.

Make 12X the impact today.

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We count on our monthly supporters so
much, in fact, that we have set an ambitious goal of recruiting 2,100
new monthly supporters in 2021. Can I count on you to become a monthly
supporter - especially when your first gift can be matched 12X
up to $25,000?

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Donate Now

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When you join as a monthly supporter,
you are furthering our mission to lead the way to end Alzheimer's and
all other dementia - by accelerating global research, driving
risk reduction and early detection, and maximizing quality care and
support. And today, your first gift can be multiplied to have 12X the
impact.

Becoming a monthly supporter is easy
and convenient, and it can make the most impact month after month,
especially during our February $25,000 12X Match Monthly Supporter
Drive. It takes only a few minutes to sign up, so please don't miss
out on this amazing opportunity.

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You've shown how much you believe in
our work and your commitment to our community. This can be the year
you take the next step by becoming a monthly supporter today. We need
your ongoing monthly support in order to:

* Better understand causes and identify treatments. To defeat
Alzheimer's, our International Research Grant Program needs to
expand investigations to advance our understanding of the
disease, identify new treatment strategies, improve care for
those living with dementia and further our knowledge of disease
prevention.
* Reach more affected families with care and support services.
Through care consultations, virtual support groups, education
programs and more, we will serve millions of affected
individuals over the next year.
* Advocate for federal research funding. To change the trajectory
of the nation's largest under-recognized public health crisis,
we need consistent and meaningful investments in Alzheimer's
research from the federal government.

When you become a monthly supporter
today, you'll help us continue this important work.

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Donate Now

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In the fight to end Alzheimer's, we
all must do everything we can. Make 2021 the year you become a monthly
supporter - and provide the strong, sustaining support that's so
urgently needed right now while your gift can have 12X the impact.
Thank you.

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Sincerely,

Donna McCullough
Chief Field and Development Officer

Forward

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Facebook

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Twitter

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P.S. Don't miss out on taking
advantage of our February $25,000 12X Match Monthly Supporter Drive.
Please become a monthly supporter, and with your help today, we'll be
one step closer to reaching our vision of a world without Alzheimer's
and all other dementia.

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Donate Now

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Your donation will strengthen our efforts
to advance Alzheimer's care, support and research. From face-to-face
support to online education programs and promising global research
initiatives, your gift makes a difference in the lives of all those
affected by Alzheimer's and other dementias in your community and
across the world. Thank you for your continued support.

Alzheimer's Association Home Office, 225
N. Michigan Ave., Fl. 17, Chicago, IL 60601

© 2021 Alzheimer's
Association. All rights reserved.
800.272.3900 | alz.org

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