[ [link removed] ]Truth to Power PAC
John—by now,
you’ve likely heard us emphasize over and over again the importance of
getting ready for the 2022 midterm elections.
There’s a reason why we do this: the midterms are a lot closer than they
seem. Plans are already underway for what’s bound to be one of the most
important midterm elections of our lifetime. And GOP officials have
already announced their plan to take back the Senate and House; the
National Republican Congressional Committee even rolled out a list of
representatives they’re going to target in 2022 (which includes Rep.
Porter).
With all of this in mind, it’s important that we’re doing everything we
can to make sure the Democratic majority is defended.
So today, we wanted to share with you what it takes to build a political
campaign—before the donation asks, debates, and door-knocking. [ [link removed] ]But
before we do, will you please chip in $3 to Truth to Power
and help power our strategy to win big for working families and
progressive causes in 2022?
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There’s no shortage of things that candidates and campaigns must do before
they announce their campaign to supporters and voters. This includes, but
is not limited to:
* Determining the type of office you want to run for.
* Discussing the time commitment and financial opportunity costs of
running (and serving in office) with your loved ones and employer
(unless you’re one of the way-too-many millionaires deciding to run
for office).
* Filling out and filing lots (and lots) of paperwork to officially
register your campaign and get your name on the ballot.
* Developing your platform and core messaging points.
* Analyzing data to determine the amount of votes you need to win, and
the amount of money you’ll need to fundraise to keep your campaign
strong and viable—all while remaining compliant with campaign finance
laws.
* Finding, vetting, and hiring a team of experienced organizers, finance
experts, fundraisers, schedulers, and volunteers.
* Creating a campaign website and establishing a strong social media
presence.
* Doing all of the above early enough to establish enough name
recognition to remain competitive in your election...while raising
enough money to keep you, your staff, and your campaign afloat.
While there isn’t a one-size-fits-all timeline for all these steps, one
thing is clear across the 28 campaigns we’ve worked with in the 2020
cycle: Running a strong campaign that is responsive to voters and
supporters is incredibly important—and establishing such a campaign takes
many, many months of dedication and early support.
And that’s why we’re hustling as hard as we can right now,
John. Our top priority is to raise money now
for early resources that will support as many progressive candidates as
possible in 2022—fully understanding that great campaigns don’t just
happen overnight.
[ [link removed] ]When a progressive challenger tosses their hat in the ring, we’re going
to be there with as much support as possible. If you’re with us, will you
please chip in $3 or whatever you can afford?
Thank you for all that you do,
Truth to Power PAC
Contribute to Truth to Power: [link removed]
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