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Laurie Goering
Climate editor
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Bringing about faster action on climate change will require new and unusual backers to drive it - and one potentially powerful ally has just signed up.

A growing global army of tech-savvy K-pop fans - supporters of hugely popular South Korean youth bands - have turned their social media might to saving forests and raising cash for victims of climate-fuelled disasters.

"Every day we are experiencing these effects: pollution, heatwaves, floods, wildfires. We can change this ... so we can enjoy K-pop on a livable planet," says Indonesian Nurul Sarifah, who set up the Kpop4Planet movement last month.

The push could help raise climate awareness "beyond borders and generations", another South Korean fan told our reporter Beh Lih Yi.

Attendees look at their phones as they participate in KCON USA, billed as the world's largest Korean culture convention and music festival, Los Angeles, U.S., August 10, 2018. REUTERS/Mike Blake

While many young climate activists aim to cool an overheating planet, Vladislav Kaim worries about another threat in a warming world: debt-laden economies with few jobs for his generation and workers trapped in dying industries.

"Of course we want to save our planet. It is in everyone's enlightened self-interest. But we also want to eat and have a job," says the 25-year-old Moldovan economics student, an advisor to the U.N. Secretary-General.

His country - Europe's poorest - knows firsthand the perils of big economic change in the post-Soviet era - and Kaim wants to avoid those globally as the world shifts to a greener model.

Smoke billows from a fire in an area of the Amazon jungle which burns as it is cleared by loggers and farmers near Porto Velho, Rondonia State, Brazil August 16, 2020. Picture taken with a drone. REUTERS/Ueslei Marcelino

More Brazilians also say they want action on climate threats - particularly worsening forest fires.

In a new survey, three-quarters of those interviewed said Amazon rainforest fires have hurt the country's image - and that environmental protection should become a priority for Brazil, even if it has an economic cost.

To deal with excess carbon already in the atmosphere, meanwhile, billionaire Elon Musk this week offered a $100-million prize for the best new idea to capture excess carbon and lock it away safely. In Iceland, one such innovation is already being tried out - and it's a "petrifying" potential winner.

Need more good news? Nearly six out of 10 voters surveyed in the United States now say the Biden administration should work directly with China to address climate change, something they see as a more important worry even than COVID-19.

See you next week!

THE WEEK'S TOP PICKS

Indonesia's palm oil-powered 'green diesel' fuels threat to forests
As Jakarta works towards 100% biodiesel, environmentalists fear more tropical forest could be cleared to expand palm oil plantations

Scared by global warming? In Iceland, one solution is petrifying
To battle climate change, firms are experimenting with a so-far-expensive technological solution: sucking carbon dioxide from the air and turning it into rock below ground

More at risk of losing homes as climate change outpaces response, Fiji warns
Efforts to keep people from becoming displaced by climate disasters and rising seas are growing - but much more remains to be done, Fiji's prime minister says

K-pop for the planet: Fans of South Korean stars take up climate activism
Lovers of the mega-bands are launching online campaigns to raise funds and awareness in response to disasters and deforestation - and hope their idols will join them

'Eat and have a job': Moldovan youth advisor lays out economic basis for climate action
Young economist Vladislav Kaim, who advises the UN chief, worries his generation will face a huge burden of debt from COVID-19 spending, lack of jobs and growing climate threats

Less consumption, more recycling needed to meet climate goals, ministers say
'A circular economy is not only a possibility - it is a necessity and a huge opportunity,' says Chile's environment minister

Human-made warming is melting Peru glacier, says study to be used in lawsuit
Researchers conclude emissions from human activities are raising flood risk from a receding Andean glacier - a finding set to support a Peruvian farmer suing German utility RWE

From ocean taxes to family planning, review flags ways to protect nature
A major report, commissioned by the UK government, looks at how humans can stop overusing the goods and services provided for free by the natural world

UN climate chief urges world 'in a tough spot' to keep fighting warming
As with COVID-19, countries need to work together to battle climate change or "all nations will feel the reverberations", Patricia Espinosa warns

Struck by Amazon fires, Brazilians say they want greater environmental protection
A survey finds Brazilians are increasingly worried about climate change and environmental issues

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