Make your donors fall in love again - 

Next Fundraisers' Roundtable

Hi Brandt,

Happy February - a short month with lots happening.

Our next Fundraisers' Roundtable will be Thursday, February 11th at 4:00pm ET, and in keeping with the theme of Valentine's weekend, we will cover Make Your Donors Fall in Love with You Again.

This means - as we head into year two with Covid-19 - what should you be saying and doing to keep your donors supporting your organization?

Among what we will cover:

• How do you want to message your donors right now in your fundraising stewardship?
• What's your upgrade message?
• What's your message to your very best donors?
• What do you want to say to donors who made their first gift in 2020?
• What should you say to lapsed donors?
• How can you optimize different channels for this messaging?
• Will you want to change your segmentation at all?
• And more...

Remember love has to be a two-way street to last, so come next Thursday to explore more ways you can show your donors more love. It will improve your retention and bring you more upgrades. 

See you Thursday.

Melissa

MELISSA WYERS

Executive Director, EveryAction

If you can’t make it this time, but would like to attend future gatherings, sign up here.

The EveryAction Fundraisers' Roundtable gathers every other Thursday from 4:00pm ET to 5:00pm ET throughout the year.

Mark your calendar today.

Here are the upcoming Fundraisers' Roundtable topics:

• Major Gift management
• What's next with Sustainers
• Saving time with gift processing and financial reconciliation

And I love when you suggest a topic. Send me an email at [email protected] or hit reply to this invitation. 

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