February 1, 2021

 

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TODAY'S NEWS

A special IPA brewed to support veterans

More than 6,000 veterans died by suicide in 2018. That's an alarming statistic, and one that moved Ron Gamble to action. Gamble, a Navy veteran and the owner of Veterans United Craft Brewery in Jacksonville, Fla., is brewing up something special to support veterans in his community. The Watch Stander program and the IPA of the same name aim to train people to identify and help veterans in crisis. 

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Yes, that was Aaron Rodgers cradling a case of beer in a pickup truck

Perhaps you saw the viral video this week of a man decked out in Green Bay Packers gear riding in the bed of a pickup truck holding a case of beer. And maybe you also noticed how strikingly familiar he looked -- just like Aaron Rodgers! The Packers quarterback has confirmed the popular belief in a tweet that it was him, cruising in the back of a teammate's truck while cradling a case of beer.

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How 'Sesame Street' was inspired by beer commercials

Did you know that Sesame Street was inspired by Vietnam War protests, the civil rights movement and beer commercials? Children in the '60s were singing beer commercials nonstop and those between 3 and 5 years old spent half of their time awake watching television. What came next spurred the creation of the 51- year-old children's television program everyone knows and loves.

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DISTRIBUTOR EMPLOYEE SPOTLIGHT

Brian St. Clair
Tryon Distributing
Charlotte, NC


America's more than 3,000 licensed beer distribution facilities employ more than 140,000 men and women across the country. The NBWA Employee Spotlight Program highlights standout beer distribution employees and showcases their achievements. Nominate an employee today!
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