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January 27, 2021
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Top Story
The rise of logistics-as-a-service could drastically shorten transaction times and have environmental and cost benefits for distributors and their customers, according to Frank Yeh, vice chairman of WPG Holdings. He also stresses the importance of "coopetition," or cooperating with competitors.
Full Story: DigiTimes (1/25) 
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UPS sells trucking subsidiary for $800M
(Justin Sullivan/Getty Images)
UPS has sold UPS Freight, a trucking subsidiary that mostly hauls industrial cargo, to Canadian company TFI International for $800 million. Industry observers say UPS Freight never fit well with the company's core package shipping business, and CEO Carol Tome says the move "allows UPS to be even more laser-focused on the core parts of our business that drive the greatest value for our customers."
Full Story: FreightWaves/American Shipper (1/25),  Bloomberg (1/25) 
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Get it while it’s cool (for 25% off!)
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Operations and Technology
Detection of insider threats "requires a completely different approach and set of tools" compared with threats coming from the outside, writes Saryu Nayyar, CEO at Gurucul. Nayyar points out that one problem is "excessive access privileges assigned to employees" due to manually maintaining systems for identity management.
Full Story: GCN (1/22) 
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[Whitepaper] Innovations in Supply Chain
The importance of the supply chain and inventory management was magnified last year, and the ability to adapt to changes – some of them yet to come – is essential. This whitepaper dives into how omnichannel technology and fulfillment services have become essential to retailers' success as they work to meet the needs of their customers and manage their supply chain. Download now
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Sales and Marketing
Logistics salespeople can get responses from prospective buyers by mastering cold emailing, writes consultant Charley Dehoney. Recommendations include researching recipients, asking for something specific, following an outline, emailing at strategic times and tracking answers to emails.
Full Story: FreightWaves/American Shipper (1/25) 
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Reports indicate roughly 55% of consumer and 84% of business-to-business marketers are outsourcing their content needs and reaping benefits such as saving time, speeding delivery and providing different points of view, writes Amine Rahal, Regal Assets CMO. Rahal outlines key content outsourcing considerations, urges brands to develop style standards and information decks and points to the importance of consistency.
Full Story: Forbes (tiered subscription model) (1/22) 
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Search: the secret weapon to a great omnichannel experience
Digital channels are the next battlefield and the next big opportunity in Retail. Consumers are online more than ever, and they are increasingly selective and impatient. Digital winners will be the ones who meet their needs in an efficient, intuitive and personalized manner, whatever platform they are on. Take a look at winning omnichannel strategies
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The Business Leader
Leaving an old role ideally means you've left a good foundation for your successor, especially in terms of institutional knowledge, networking and the team's talents, writes Alaina Love. If possible, have this person shadow you to "provide firsthand insight about what to expect once in the role," she writes.
Full Story: SmartBrief/Leadership (1/25) 
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When you understand the personality types in your workplace, including complainers, aggressors, perfectionists and procrastinators, you can adapt and communicate more effectively, writes Paul Thornton. "Difficult people require clear expectations and direct feedback," he writes.
Full Story: Lead Change (1/22) 
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NAW Insider
NAW Digital Summit: Record attendance expected today so register now
(NAW)
The NAW Digital Summit starts promptly at 10 a.m. Eastern today and runs through Thursday. We're expecting record attendance, including 200 first-time attendees! Review a quick, one-page summary of the program. If you're not registered for the NAW Digital Summit, right now is your final opportunity to join with the hundreds of registrants. Use NAW's special 5- and 10-pack registrations to bring your team with you. Register now.
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NAW Blog post: "How to Do Strategic Planning When Nothing Is Certain"
(NAW)
In his NAW Blog post, NAW Institute Fellow Mike Marks ponders, "How do you plan when all certainty has gone out the window more than once in the past year? Even with an end to the pandemic in sight, distributors may be looking at their 2020 business plan and wondering if it's even worth putting a plan together for 2021. It's tempting to stay light on your feet and be ready to pivot." Read his post.
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In tough times, gaining new industry knowledge is helpful
(NAW)
Are you well-informed about different best practices and knowledge in our industry? If not, NAW's Top 10 E-book List can help get you up-to-speed quickly so you and your business can stay competitive in these challenging times.
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Growth and comfort do not coexist.
Ginni Rometty,
business executive
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