John,

I’m sure your inbox is full, but I hope you see this email tonight. You are the reason thousands of animals nationwide are safe, happy and loved today, and I want to thank you for your compassion and encourage your continued action now.

Sadly, there are still animals going hungry, suffering in silence and facing the pain of neglect. Dogs, cats and horses in trouble can’t speak out, write letters, post online or simply say, "Please help me."

They need a voice and they need us. That's why Giving Tuesday is so important. That's why YOU are so important. When people like you join together on a day like today, we have tremendous power to help vulnerable animals and create positive change.

So let this be the day that all ASPCA supporters stand together, stronger than ever, to protect and defend helpless animals. Please give now to join this movement, power our shared fight against cruelty and be voice for animals in need. You have my deepest gratitude for your commitment.

Warm Regards,

Matt Bershadker
ASPCA CEO

P.S. We have a critical goal of 10,000 gifts by midnight—it's our biggest Giving Tuesday goal yet, and we need to reach it to tackle the toughest challenges animals face in our country. I know we can do it with your help. Please help us make a difference for animals with your gift now. Thank you.

Giving Tuesday ends at midnight. We’ve seen incredible support so far today, and we're closing in on our Giving Tuesday goal of 10,000 gifts! But with just hours left to reach our goal—and so many animals in need of lifesaving care—we really need you to join in now.

Please help us reach our goal and save more lives with your donation before our midnight deadline. Your gift can bring warmth to an abandoned dog left out in the cold, a safe foster home to an orphaned kitten, or safety to a horse who has been abused.

Giving Tuesday is the biggest giving day of the year, and it’s almost over. When it comes to changing the world of a homeless animal, there’s no time to waste. We need you to help us reach our goal for vulnerable animals. Thanks so much for your help right now—we can’t save lives without you.