From Matthew Bronfman | AJC Board of Trustees Chair <[email protected]>
Subject Fwd: Don't back down
Date December 1, 2020 7:38 PM
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Join me in supporting AJC this #GivingTuesday. Your impact will be doubled.

Dear John,

I hope that you’ve had a chance to see AJC CEO David Harris’s message below.

If you’re as troubled as I am reading that more than a third of Jews in the U.S. – 37% of American Jews – have taken steps to hide their Jewishness in public, then I urge you to act.

Today is #GivingTuesday, a day when it’s up to us to support the organizations [link removed] that advocate for our collective safety and security. I can think of no more deserving organization than AJC.

Will you join me in contributing to AJC today? If you give now, your gift will be doubled. Your generosity and your impact will go twice as far.

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AJC fights for the Jewish people every day, here in the U.S. and around the world. When antisemitism rises, when Israel is in danger, when our democratic values are threatened, AJC is there.

No matter what, AJC is determined to build a safer and more peaceful world for all of us. Will you support AJC today? [link removed] No one should have to live in fear.

With appreciation,

Matthew Bronfman
Chair, AJC Board of Trustees

P.S. Give today and your contribution will be doubled. [link removed] It’s not too late. If you’ve already contributed, please accept my deepest thanks.

Begin forwarded message:
From: David Harris, AJC CEO
Date: Tuesday, December 1, 2020 at 8:15 AM
To: Matthew Bronfman
Subject: Don't back down

Join me in supporting AJC this #GivingTuesday. Your impact will be doubled.

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Dear Matthew,

AJC’s recently released State of Antisemitism in America report revealed some very frightening data, including this worrying statistic: 37% of U.S. Jews have taken steps to conceal their Jewish identity in public.

We simply cannot allow this alarming trend to continue. We must stand up and say, clearly and with one voice:

We will not be scared. We will not be cowed. We will not be forced to hide.

Antisemitism may be on the rise, but AJC will always be there, relentlessly advocating for the safety and security of the Jewish people.

This #GivingTuesday, you can stand with AJC and with Jews everywhere by making a donation to AJC. And, if you give to AJC now, every dollar will be doubled, up to a total of $350,000.

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With support from friends like you, AJC is always on call when the Jewish people need a voice.

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When antisemitism rises, we sound the alarm. AJC pushes those in power to protect Jewish communities. We meet regularly with government officials and law enforcement authorities in the U.S. and worldwide to advocate for new laws, improved policies, and enhanced safety resources that will protect Jews and other minority communities.

When hate spreads online, we help shut it down. Because antisemitism spreads quickly and fiercely on the internet, we are working closely with social media companies. In October, in one of the biggest blows to the spread of antisemitism here in America and around the world, Facebook—with its two billion users—banned Holocaust denial and distortion on its platform. In announcing this major decision, Facebook praised AJC for its role and its Chief Operating Officer Sheryl Sandberg stated: “Our experience with AJC has been that you are people who we can really trust and learn from.”

When young Jews face intimidation, we have their back. That’s why we’re working with university students when they experience antisemitism on campus and preparing them to stand up for themselves before they even reach college. AJC’s Leaders for Tomorrow (LFT) program gives high school students in 14 U.S. cities the tools and confidence they need as they confront growing Jew-hatred and anti-Israel bias at school. The program’s network has grown to over 1,000 talented students nationwide.

When it feels scary to be Jewish, we shine a light. AJC mobilizes mass movements that bring Jews and our allies together. This past January, amidst a frightening spike in antisemitic hate crimes against Orthodox Jews, AJC created #JewishandProud Day, a day to wear identifiably Jewish items in solidarity with those who were being targeted. The initiative reached nearly 200 million people on social media and drew the participation of world leaders, elected officials, and prominent influencers. And, AJC co-organized the 25,000-person “No Hate, No Fear” march also in January in New York.

None of us is alone, but solidarity only goes so far. It’s up to us to fight back against antisemitism through powerful advocacy. AJC is leading that charge every day.

This #GivingTuesday, I hope you’ll support AJC and send a message to every Jew who feels alone, scared, or intimidated that you stand with them. [link removed]

They’re counting on us. Will you heed the call?

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With gratitude,

David Harris
AJC Chief Executive Officer
Edward and Sandra Meyer Office of the CEO

P.S. If you support AJC this #GivingTuesday [link removed], you’ll receive a special invitation to AJC’s year-end donor-exclusive virtual event, Sparks of Light 2020: Stories of Hope and Courage, taking place on December 21. I hope to see you there.

Individual gifts up to $10,000 will be matched through 12.31.20. The total challenge grant is $350,000.

More information about attending Sparks of Light 2020: Stories of Hope and Courage will be provided in a follow-up email to all 2020 AJC donors.

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AJC’s mission is to enhance the well-being of the Jewish people and Israel, and to advance human rights and democratic values in the United States and around the world.

© Copyright American Jewish Committee 2020

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