Begin forwarded message:

From: "Jane BW Winn, BEAT" <[email protected]>

Subject: [350MA-Berkshires] Please help us deliver a message to stop the tree-to-toilet pipeline!

Date: September 16, 2019 at 4:38:47 PM EDT

To: mapowerfwd <[email protected]>, "[email protected] Group" <[email protected]>

Cc: Danielle Droitsch <[email protected]>, "Alison Dixon, HVA" <[email protected]>, "Jenny Hansell, BNRC" <[email protected]>, Steve McMahon <[email protected]>, Julia Blatt <[email protected]>, Drew Herzig <[email protected]>

Reply-To: [email protected]

Hi all,

Berkshire Environmental Action Team (BEAT) and our newest program, Berkshire Zero Waste Initiative, are joining with Natural Resources Defense Council(NRDC), Stand.earth, and Environment America in calling on Procter & Gamble to reduce its reliance on virgin forest fiber in its throwaway tissue products by signing this letter.

A recent report released by NRDC and Stand.earth shows that many major American toilet paper and tissue products are made with 100% virgin forest fiber and are sourced from some of the world’s last remaining intact forests, like the Canadian boreal. The Canadian boreal is the world’s largest remaining intact forest and is a critical carbon storehouse, holding the carbon equivalent of nearly twice the world’s recoverable oil reserves in its soil. Alarmingly, roughly one million acres a year are logged in the Canadian boreal, and the wood often ends up in throwaway products like toilet paper and paper towels. 

Procter & Gamble is one of the biggest producers of household tissue products in the U.S. and does not use any recycled content in its tissue products, which earned products like Charmin toilet paper an F in our report’s scorecard. We are collecting signers on a letter to Procter & Gamble CEO David Taylor urging him to transition Charmin and P&G’s other tissue products away from virgin forest fiber and toward recycled content and alternative fibers. We would love to add your organization’s name to this letter.

Text of the letter HERE.

To sign on, fill out THIS FORM.

The deadline is EOD Thursday, September 30.

In order to protect the long-term prospects of the world’s forests and in turn guard against climate change’s worst impacts, we must reduce the pressure on our last intact forests, and we must reduce the use of virgin forest fiber for throwaway tissue products. I hope your organization can join us in this effort.

Please reach out to Shelley Vinyard ([email protected]) or Danielle Droitsch ([email protected]) if you have any questions.

--

Jane & Mary

Mary Stucklen

Program Manager

Berkshire Zero-Waste Initiative

(413)-684-8144

[email protected]

Jane Winn | Executive Director

Berkshire Environmental Action Team (BEAT)

[email protected]  |  (413) 230-7321

29 Highland Ave, Pittsfield, MA 01201  |  thebeatnews.org

Working with you to protect the environment for wildlife

JOIN IN - DONATE HERE.

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350MA Berkshires is part of 350MA, a statewide volunteer-led grassroots network supported by Better Future Project
Website: http://350ma-berkshires.org/
Facebook: https://www.facebook.com/BerkshireNode350MA
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