Your gift can be matched during our $100,000 October Matching Gift Challenge.

Dear John, Alzheimer's is a thief that takes from so many — not just the more than 5 million Americans living with the disease, but their 16 million caregivers too. Cheryl Gross knows what this disease demands from caregivers. Cheryl took care of her mother, Nadine, who was diagnosed with Alzheimer's, for about a decade before she passed away in 2011. Cheryl, a fierce believer in the difference the Alzheimer's Association can make in the lives of caregivers, has pledged to match every donation made to our $100,000 October Matching Gift Challenge before October 31, up to a total of $100,000 — but only if we can raise the same amount. Today, I'm asking you to make a gift to help provide care and support and advance research to serve people in your community and across the nation. Cheryl has dedicated her gift to support the Association's efforts to advance the technology that powers our global research efforts and support programs. Your gift can make a difference to caregivers and all affected by this disease by: Providing caregivers with resources for financial, legal and future care planning, which helps both caregivers and people living with the disease feel more secure. Ensuring that no matter what time or day a caregiver calls our 24/7 Helpline (800.272.3900), our staff, including master's-level clinicians who understand the challenges caused by the disease, are available to help. Hosting premier global forums for Alzheimer's and dementia scientists to connect across disciplines, address common challenges and share new discoveries. Reflecting on her experiences, Cheryl says, "You just have to get involved and do what you can to stop this devastation." Please make your gift today. I'm so grateful you've gotten involved in the ways you have, John. I know you share Cheryl's concern and her commitment to the fight against Alzheimer's by helping to provide care and support to people impacted by the disease and advancing vital research. That's why I hope you'll join with us by making your first gift during our $100,000 October Matching Gift Challenge. Every gift you make can be matched 2X during this challenge to help in the fight to end Alzheimer's. Caring for a person living with Alzheimer's or another dementia often involves a team of people. Whether you provide daily caregiving, participate in decision making, have lost a loved one to Alzheimer's or have a loved one living with the disease — or you know someone who does — we're here to help. By joining with us today, you'll help to strengthen our community and serve those who need us 24/7 through our Helpline (800.272.3900) and at alz.org/help-support, where we provide care consultation, online resources and local referrals for support. Please make a gift while it can be matched during Cheryl's limited-time $100,000 October Matching Gift Challenge. Your gift will help support our mission to lead the way to end Alzheimer's and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support. Thank you, Donna McCullough Chief Field and Development Officer P.S. Cheryl is one of millions of Americans who has experienced the heartache of Alzheimer's. Together, we're fighting to reach our vision of a world without Alzheimer's and all other dementia. We hope you'll respond generously today so we can fight Alzheimer's disease together.

Your donation will strengthen our efforts to advance Alzheimer's care, support and research. From face-to-face support to online education programs and promising global research initiatives, your gift makes a difference in the lives of all those affected by Alzheimer's and other dementias in your community and across the world. Thank you for your continued support. Alzheimer's Association Home Office, 225 N. Michigan Ave., Fl. 17, Chicago, IL 60601 © 2020 Alzheimer's Association. All rights reserved. 800.272.3900 | alz.org® | Donate Please add [email protected] to your address book to ensure you receive all future emails.   Having trouble reading this email? View it in your browser   View your email preferences or unsubscribe.