As I write this, leading animal advocates from all over the world are preparing something big—something I want you to be a part of.

This is happening at a time when many of us are searching for things to feel hopeful about.

COVID-19 has tested us all. Twelve months ago, who could have imagined the state of our world today? “Challenging” doesn’t begin to describe it. Throughout it all, animals never stopped suffering—and I know you never stopped caring.

More than ever, animals are lucky to have your support. It’s because of you that our mission to end the abuse of animals raised for food continues.

Here’s the scoop.

While most of us took a financial hit this year, some businesses are booming. Right now, one of these corporations poses a unique threat to animals. We have them in our sights. Alongside our global allies, The Humane League is gearing up for a campaign unlike any other. I can’t share all the details with you just yet—but what I can say is we’re seeking a major corporate commitment that has the potential to transform the lives of millions of animals all over the world.

This will be big. And I won’t lie—it will be a challenge. We’re facing off with a mega corporation that has infinitely greater funds, advertising power, and resources than we have. But that’s never stopped us before. We march forward knowing that animals deserve no less—and that they have you by their sides.

Behind the scenes, negotiations are unfolding as you read this.

I’ll email you the moment I can reveal more.

Watch this space.

 

	For the animals, David Coman-Hidy President

P.S. As a cherished supporter of The Humane League, I’m sending this email to you in confidence. Please don’t share this message broadly. Thank you for your trust, and for all you do for animals!

P.P.S. Over the coming weeks, our Fast Action Network will be on the forefront of our campaigns for animals. If you have a few minutes to spare each week, you can sign up now to get in on the action.