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Ocean Spray gives TikTok star a truck filled with Cran-Raspberry juice
We can explain.
TikTok star Nathan Apodaca scored himself a new pickup truck after posting a video of himself skateboarding while sipping from a bottle of Cran-Raspberry juice to the tune of Fleetwood Mac’s 1977 hit “Dreams."
The viral TikTok — which garnered over 26 million views — encouraged Ocean Spray's CEO and Mick Fleetwood to recreate their own versions of the video, too. Now the both the brand and the song are enjoying the perks of free and unexpected advertising.
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