From Mary Gay Scanlon <[email protected]>
Subject First ad buy
Date October 5, 2020 1:46 PM
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Hi John,

Our team is working diligently to apply the final round of edits to our first television ad. We expect it to be completed by COB today, and we’re planning on making our first official ad buy tomorrow.

Ben shared his new paid communications budget with me this morning, and he found that if we invest $12,754 more in the Philadelphia media market, we can reach tens of thousands more voters ahead of the November 3 election.

It’s critical that we turn out Democratic voters and sweep southeast Pennsylvania, not only to win our district but also to support Joe Biden, Kamala Harris, and all our down-ballot PA Dems, too.

I’m hoping I can count on you to help us run the TV strategy we need. Will you pitch in $5, $10, $25, or anything you can at the link below before tonight?

>> [link removed]

Thank you so much!

Mary Gay











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Swarthmore PA 19081 United States

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