Dear John,
I'm Beth Kallmyer, Alzheimer's Association vice president of Care and Support, and I wanted to make sure that you saw Donna's email below about our exciting TRIPLE matching gift opportunity.

Your gift can go 3X as far when you join our fight today.

$16 can become $48.
$30 can become $90.
$50 can become $150.
Triple my gift now.

There are 5 million people living with Alzheimer's in the United States, and 16 million family members and friends who are caregivers. All of these people are counting on us. Will you make a gift that can have 3X the impact to help further our mission to lead the way to end Alzheimer's and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support?

Please hurry while your gift can have 3X the impact in the fight to end Alzheimer's. Thank you for your generosity.

Sincerely,
Beth Kallmyer
Vice President of Care and Support

---------- Forwarded message ----------
From: Donna McCullough, Alzheimer's Association
Sent: Sunday, October 4, 2020
To: John xxxxxx
Subject: Today: You can triple your impact.
Matching gift challenge: 3X the difference
Alzheimer's Association DONATE NOW
$50,000 TRIPLE MATCH
Dear John,
Our vision is a world without Alzheimer's disease and all other dementia. You share that vision — and today, you have a chance to give us 3X the power in our fight to end Alzheimer's.

A generous donor who wishes to remain anonymous has offered to TRIPLE match any gift made up to a total of $50,000 — but only if we can raise the same amount by October 15. Their gift will fund local care and support programs. That means your first gift today can go 3X AS FAR to help achieve our vision of a world without Alzheimer's and all other dementia.

Triple your impact today.
$16 can become $48.
$30 can become $90.
$50 can become $150.
Triple my gift now.

I hope you'll join our movement to end Alzheimer's. I know you don't want to miss this opportunity to have triple the impact on our mission to lead the way to end Alzheimer's and other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support. Please donate now, while your gift can be matched 3X.

When you contribute today, you'll ensure we're here for all facing Alzheimer's through our free 24/7 Helpline (800.272.3900), staffed with master's-level clinicians. You'll ensure that work continues globally in more than 590 best-of-field research studies. And as the pandemic continues, you'll ensure we can advocate at all government levels for more COVID-19 testing in long-term care settings, where people living with Alzheimer's are especially vulnerable.

And right now, your gift can be TRIPLE matched — up to $50,000, and go even further to advance research and provide care and support. In fact, when we join together, there is nothing we cannot achieve. If everyone reading this would make a gift of $16, we would immediately hit our goal.

Currently, 1 out of every 3 seniors in the United States dies with Alzheimer's or other dementia. But we can change that, together. Through this triple matching gift opportunity, your gift can go 3X as far to deliver compassionate care and support and advance research.

Sincerely,

Donna McCullough
Chief Field and Development Officer
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P.S. More than 5 million Americans are living with Alzheimer's disease and without prevention and scientific breakthroughs that number will continue to climb. Please give today while your gift can have 3X the impact on the fight to end Alzheimer's.

Donate Now
Your donation will strengthen our efforts to advance Alzheimer's care, support and research. From face-to-face support to online education programs and promising global research initiatives, your gift makes a difference in the lives of all those affected by Alzheimer's and other dementias in your community and across the world. Thank you for your continued support.

Alzheimer's Association Home Office, 225 N. Michigan Ave., Fl. 17, Chicago, IL 60601
© 2020 Alzheimer's Association. All rights reserved.
800.272.3900 | alz.org® | Donate

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