From Kathy Guillermo, PETA <[email protected]>
Subject What You're Helping My Team Accomplish
Date October 4, 2020 3:54 PM
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Dear Friend,

Your generous support powers the PETA scientists, researchers, and campaigners
who are working tirelessly to end all experiments on animals. Thanks to your help, PETA is doing more to expose
hidden abuse, get animals out of laboratory cages, and stop deadly experiments
than any other organization in the world.

Our undercover investigations into two massive federally funded laboratories,
the Cleveland Clinic and the Wisconsin National Primate Research Center, are
inspiring tens of thousands to join us in opposing the abuse, neglect, and
psychological torment that animal experimenters try desperately to conceal.
We've taken universities to court and won , defending our supporters' First Amendment rights in a landmark free speech
lawsuit against Texas A&M University and prevailing in an open-records lawsuit
against Oregon Health & Science University that resulted in the school being
forced to turn over 74 videos from "junk food" experiments on infant monkeys.
PETA even helped Bolivian engineers develop a new ventilator for COVID-19
patients without any animal testing. And this is just scratching the surface!

Pharma Giants Ban Near-Drowning Tests

Pharmaceutical companies are notoriously difficult to shame or shift, but we're
making that happen, too. In less than a year, PETA pressure has persuaded Sage
Therapeutics (which specializes in antidepressants), Pfizer, Bayer, Bristol
Myers Squibb, Bayer, GlaxoSmithKline, Australia's University of Adelaide, and
other companies and higher-learning institutions to announce that they're
banning the cruel and discredited near-drowning test—in which small animals are
dropped into inescapable beakers of water and left to swim for their lives, all
supposedly to identify a substance's antidepressant potential for humans .

Food and Beverage Companies Ditch Deadly Experiments

Even in 2020, some companies still fund experiments in which mice, rats, and
other animals are electroshocked, force-fed, mutilated, injected with chemicals,
intentionally afflicted with diseases, or otherwise tormented and killed to make
dubious product-marketing claims. But PETA's campaigns have long been giving
indigestion to experimenters and pushing corporations to swear off deadly tests.
The latest additions to that list include Japan's largest flavor company, a
Coca-Cola corn syrup supplier, hummus brand Sabra's parent company, and Swiss
chocolatier Barry Callebaut. PETA has now persuaded a whopping 129 global food
and beverage companies to end their cruel animal-testing programs or confirm
that they have no intention of starting one, and we're working hard for a world
where no food and beverage companies subject animals to these cruel experiments.
After a PETA push, the Taiwan Food and Drug Administration also took steps to
end animal-testing requirements for "anti-fatigue" health claims—shutting down
experiments in which animals were drowned, forced to run on treadmills while
being electroshocked, or otherwise tormented.

Pushing Charities and Corporations to Help All Animals

When we alerted the Dole Food Company to the hideous animal experiments being
conducted by its nutrition chair at the Mayo Clinic, the global fruit and
vegetable leader agreed to divert its funding exclusively toward superior
animal-free and human-relevant nutrition research. In another huge sign of
progress, the enormous Ball Corporation (known for producing the original Ball
glass jars) is no longer a platinum partner of Wings for Life, a Red Bull–backed
charity that supports horrific and scientifically bogus spinal cord injury
experiments on animals. Ball's decision to terminate its association with the
charity comes after discussions with PETA, which led the company to adopt a
public policy that bans funding experiments on animals.

Moving Toward a Cruelty-Free Future

Our Global Beauty Without Bunnies database
[[link removed]] is the leading resource helping consumers around the world ensure that their
personal-care products are never tested on animals—and this year, we worked with household names like Aussie
Hair Care, Avon Products, Suave, and deodorant brand Secret to get them to ban
all animal testing. Our list of companies that don't test on animals now
includes more than 4,700 cruelty-free beauty, personal-care, and household
product brands and companies, with more to come!

Mapping Out a Strategy to End Animal Experiments

Across PETA and our affiliates, we have 30 scientists working to end all
categories of experiments on animals: from universities' vile curiosity-driven
tests to corporations' useless experiments for marketing purposes to archaic
regulatory tests on animals long backed by government agencies around the world.
Now, we've introduced the world's first comprehensive plan, the Research
Modernization Deal, to provide a roadmap toward replacing all animal use and
shifting to a testing paradigm that can save the lives of all species.

Next Steps

Help from committed supporters like you drives all that we do to stop animal
tests.

Whether it's conducting groundbreaking investigations or leading multifaceted
campaigns that are persuading corporate giants and universities to change their
ways, the compassion and determination of PETA supporters like you is vital to
all that we're achieving together for animals.

Thank you for being right there alongside us.

Kind regards,

Kathy Guillermo
Senior Vice President

P.S. You can help lay the groundwork for PETA's next big victory by giving to
our "Stop Animal Testing" Matching-Gift Challenge right now
[[link removed]] . All gifts up to the $500,000 goal will be matched dollar for dollar through
our October 31 deadline.

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This e-mail was sent by PETA, 501 Front St., Norfolk, VA 23510 USA .

We've set a deadline of October 31 to raise $500,000 through the "Stop Animal Testing" Challenge. Gifts made after that date or after our goal has been met will not be matched, but they'll still make a tremendous difference to PETA's work against cruel and deadly experiments on animals.
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