BREAKING: explosive leaks show that there was a secret social media campaign run in 2016 to suppress the voices of 3.5 million Black voters.
The sinister and sophisticated suppression plan used extensive data modeling to identify millions of Black voters who might be unlikely to vote, then ran a massive campaign of dark Facebook ads to dissuade them from showing up on Election Day.
John -- make no mistake: these are modern-day Jim Crow tactics to silence Black voices, and as a Black Woman it makes me sick. And if it was happening in 2016, there is an extremely good chance it's happening right now.
Our team is right in the thick of trying to make 4 MILLION voter contacts with women of color voters -- especially women who are often ignored by traditional electoral politics and who don’t always vote, but might in this election -- and these leaks show what we’re up against.
There is a ton to do, time is running out, and voting has already begun. We have an URGENT goal of $7,000 -- and with Election Day now 33 days away, we need your support to hit that goal FAST.
Can you urgently make a $25 donation to help ensure Black voices are not silenced this election?
If you've saved your payment information with ActBlue Express, your donation will go through immediately.
This is about so much more than the election -- it's about lifetimes of discrimination, harassment, and racism that are exacerbated by a pandemic that is disproportionately taking the lives and jobs of people of color.
To be clear, this latest social media suppression campaign is just one part of an entire system of purged voter rolls, shuttered voting stations, and malfunctioning machines to make voting as difficult as possible for voters of color -- and our work aims to tackle that across the board:
- We've created a Voting Hub and a Voter Conversation Bot to answer people's questions in real time and get everyone the information they need to vote this Election Day.
- We're running voter registration drives at free screenings of John Lewis: Good Trouble, a documentary about the civil rights icon’s life, to register voters while building community.
- We're gearing up for an extensive digital ad campaign to reach women of color voters where they are during a pandemic -- online!
We get it -- requesting time off to vote when you're a caregiver is extremely challenging, finding someone to cover you at work while you vote is hard, and securing childcare when you're a nanny yourself is tough. By sharing our stories and our plans to vote, we're building relationships that can break through intentional suppression efforts to silence our voices.
It is NOT easy and our team is working tirelessly to reach millions of women of color voters. With voting underway, and Election Day just 33 days away, we need your support to hit our $7,000 goal:
Can you donate $25 to help us ensure Black voices are not silenced this election?
There's a story I try to tell everyone I can: Women of color have historically been the leaders of social and political movements, and this year is no different. We are the heroes of this moment, and we're doing the work to care for the rest of the country during a pandemic while securing our right to vote against all the odds. We're the group who's been disproportionately impacted by Covid-19, but we're also the ones who’ve pivoted to ensure our voices are heard. Together, we can work to ensure that every vote is counted this year, and beyond.
Thank you so much, for everything you do.
Sincerely,
Christina Coleman, Communications Director
National Domestic Workers Alliance
This email was sent by the National Domestic Workers Alliance, the nation’s leading voice for dignity and fairness for the millions of domestic workers in the United States.