Hi,

We’re celebrating Nature’s Essential Workers nationwide! Launched September 21st on the first day of Climate Week, we’re honoring the plants and animals we can’t live without — those that provide essential services to our ecosystem.

See one of our signs? Be one of the first 10 people to submit a photo of a Nature's Essential Workers sign and win a free Earth Day Official t-shirt!

Nature’s Essential Workers can be spotted coast to coast on multiple screens including billboards, posters, bus shelters, Taxi TV, vending machines and iconic buildings like those in Times Square. 

The campaign reinforces the interdependence of humans and the natural world. By submitting your photo, you’ll be helping to raise awareness, too! Plus, the first 10 photos of our signs will earn a gift of an Earth Day t-shirt.

Trees, bees, coral, fish and butterflies are featured in the campaign.

• Our forests capture and store vast amounts of carbon and release oxygen into the air.
• Bees are essential pollinators that provide food for humans and other animals and are responsible for every third bite of food we take. 
• While coral reefs take up less than 1% of the ocean floor, they support more than 25% of all ocean life. 
• Parrot fish maintain the health of coral reefs by eating excess algae that make it difficult for corals to thrive. 
• Butterflies pollinate native plants and foster diversity among plant and animal life.

Our signs and billboards will be seen by millions of Americans. If you spot one, email us with a picture!

Special thanks our partners at OAAA (Out of Home Advertising Association of America).

Together,

Katie Wood
Conservation and Biodiversity Manager