From Lonely Whale <[email protected]>
Subject Redefining the status quo
Date September 3, 2020 4:18 PM
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Tune in to episode 9 with Trek Bikes

EPISODE NINE: STEFAN BERGGREN & JESSE GARRISON

"It really has just been coming back and saying, 'I know we can do this. How do we do this?'"

Stefan Berggren is Senior Product Compliance at Trek and Jesse Garrison is Senior Mechanical Engineer at Trek. In America where throwaway culture is status quo, Trek Bikes goes against the current by building quality products that last. Their bikes and cycling gear are recognized around the world.

As a partner in NextWave Plastics, an initiative convened by Lonely Whale where companies commit to keeping plastics in the economy and out of the ocean, Trek developed the Bat Cage, a water bottle holder made out of material from recycled fishing nets.

52 Hertz host Petrice Jones, Stefan and Jesse discuss embracing sustainability, the importance of connecting with nature, and the surprising ways the cycling industry can help save our oceans.

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