From Alzheimer's Association <[email protected]>
Subject 12x your first donation
Date September 3, 2020 7:47 AM
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Become a monthly donor today and
you can make 12X the impact.

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Alzheimer's Association

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DONATE NOW

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Your gift can go 12X as far to sustain our vital work.

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Dear John,

Our work to end Alzheimer's disease is
a 24/7, ongoing effort. And we depend on the reliable support of our
monthly donors to help us to provide care and support for those
affected while also accelerating the research that will one day make
our vision of a world without Alzheimer's and all other dementia a
reality.

Today, we have an exciting and rare
opportunity for people who become monthly donors. I'm eager to inform
you that a generous supporter who wishes to remain anonymous has
established an extraordinary Monthly Donor 12X Matching Gift
Challenge. To help advance critical research, they have agreed to give
$20,000, if we can raise that same amount by September 25.

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Your first monthly gift can be matched 12 times when you become a
monthly donor and will help provide much-needed care and support and
advance research.

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Your first monthly gift of:

$35 can become $420.

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$60 can become $720.

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$75 can become $900.

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Match my gift 12X.

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YES, YOUR GIFT CAN BE MULTIPLIED x12,
up to a total match amount of $20,000, to help further our mission to
lead the way to end Alzheimer's and all other dementia - by
accelerating global research, driving risk reduction and early
detection, and maximizing quality care and support. Monthly donors are
so crucial to our work, we set an ambitious goal of recruiting 2,020
new monthly donors in 2020.

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We can't reach our goal without your
generous support. I hope you'll join us today by making your first
monthly gift, while you can have 12X the impact.

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John, monthly
donors provide stability and critical, ongoing support for our
programs and services, which people facing Alzheimer's rely on every
day. Thanks to that dependable support, throughout the COVID-19
pandemic, we've continued to fund vital research and also:

* Quickly pivoted our programs and services to a virtual platform
so affected individuals have uninterrupted access to support.
* Developed a COVID-19 Help Center on alz.org to address the
increased impact on our community.
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* Held COVID-19-specific Town Hall meetings where we could listen
to our community's COVID-19 concerns and address them.
* Released policy recommendations to advocate for and protect
individuals in long-term care settings through more robust
testing, reporting, ensure access to PPE and other protections.

But as the virus continues to change
our daily lives - and disproportionately impact the Alzheimer's
community - we can't lose momentum. Will you join as a monthly
donor while your first monthly gift can have 12X the impact?

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Donate today

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Thank you in advance for becoming a
monthly donor today.

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Sincerely,

Donna McCullough
Chief Field and Development Officer

Forward

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Facebook

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Twitter

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P.S. With just a few months left
in 2020, please help us meet our goal to recruit 2,020 donors by
becoming one of our newest monthly donors now, while your first gift
can be matched 12-to-1. Thank you.

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Give monthly

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Your donation will strengthen our efforts
to advance Alzheimer's care, support and research. From face-to-face
support to online education programs and promising global research
initiatives, your gift makes a difference in the lives of all those
affected by Alzheimer's and other dementias in your community and
across the world. Thank you for your continued support.

Alzheimer's Association Home Office, 225
N. Michigan Ave., Fl. 17, Chicago, IL 60601

© 2020 Alzheimer's
Association. All rights reserved.
800.272.3900 | alz.org

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