Have you ever been shamed for not taking your kids to Dairy Queen?

I get it all the time... 

"It's just a treat, relax." 

"One Blizzard isn't going to kill you."

But here's the thing. It's not about never having fun. It's about knowing the truth about what's actually in your food so you can make an informed choice.

And that's exactly why you need to read this email.

There's an ingredient BANNED in Europe due to serious safety concerns hiding in thousands of American food products right now.

The worst part…

It’s not always labeled explicitly on an ingredient list so you may not even know it's in there. 

This very controversial chemical is called Titanium Dioxide, and it often hides under "color added" or "artificial color" on ingredient lists.

It’s an artificial whitening agent added to make food appear brighter and more appealing.

European scientists found it “no longer safe to eat” based on their review of hundreds of scientific studies showing that it has genotoxic effects. 

This means it has the ability to damage DNA, potentially leading to cancer.

To protect their citizens, Europe banned it back in 2022. 

So the next time someone tells you you're overreacting for skipping the DQ drive-thru... show them this:

We contacted DQ about their cult-favorite S'mores Blizzard… and they admitted that it actually contains titanium dioxide - hidden under the term “artificial color”.

And you might think you'd only find this in fast food and “treats”... but it could be hiding in some of the "healthy" products in your fridge right now too.

Food corporations sometimes add titanium dioxide to cottage cheese and other dairy products just to make them look brighter and whiter. 

We contacted Knudsen directly about their Fat Free Cottage Cheese and they confirmed it — hiding right there under "Artificial Color" on the ingredient list.

And companies also don’t need to tell you HOW MUCH titanium dioxide is in their products. 

New tests from Consumer Reports found that a single serving of Hostess Donettes contains 760 times more titanium dioxide than all other products they tested combined. 

Yes: 760 times! 

It’s outrageous that food corporations know the truth about titanium dioxide, but still keep using this ingredient. 

Several states have proposed bills to ban this chemical from school food and the FDA has added it to their list of substances to review, but it will take time.

In the meantime, the best way to get companies to remove ingredients linked to cancer is to STOP buying products that contain them.

Titanium dioxide is banned from certified organic food, so if you're already choosing organic, you're automatically avoiding it. Win win! 

Check every ingredient list for titanium dioxide, artificial color, or color added – and please share this information with someone you know who needs to see it.

Xo,
Vani

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