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Today, WILL filed a federal lawsuit against the USDA and the National Dairy Promotion and Research Board (Dairy Board) on behalf of three Wisconsin dairy farmers.
The lawsuit challenges the unconstitutional Dairy Checkoff program, which forces dairy farmers to fund private, third-party organizations that promote radical and ideologically driven Environmental, Social, and Governance (ESG) agendas. The unconstitutional tax applies to every gallon of milk, also raising costs to consumers.
Under the law, Checkoff funds are restricted to the advertisement and promotion of dairy product sales and consumption, and related research. But today’s Dairy Checkoff has morphed into a bloated labyrinth that funnels money to private organizations like the Innovation Center, who in turn, advance ESG-focused initiatives which aggressively push greenhouse gas reduction as a top priority of the dairy industry.
WILL Client and Wisconsin dairy farmer, Abby Swan, stated, “Dairy farmers like me are being forced to subsidize private organizations pushing climate change research and ESG mandates for our farms, even though the Dairy Checkoff program is just supposed to market and promote our milk. So not only are we funding a threat to our own existence, but these unrelated priorities increase my costs—and therefore yours.”
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