John – did you see the survey Dawn sent around a couple days ago? I wanted to quickly follow up with you because it looks like we’re still missing your response.

As we continue to see a rise in gun violence and more children in imminent danger during this pandemic, it couldn’t be more important to hear from you about our strategy to prevent future tragedies. We’ve already heard from 7,600 members of this community, but I really want to make sure we hear your thoughts, too.

So before we go over everyone’s feedback with Mark and Nicole next week, please take just a moment to share your feedback in our quick survey.

Please click here and take our 60-second survey to help inform our strategy to protect more children from gun violence.

Thanks so much,

Penny Muldoon
Digital Director

---------- Forwarded message ----------
From: Dawn Lyons
Date: Wed, Aug 19, 2020
Subject: Update for you

John,

Last month, we were so heartened to have 15,231 members of this dedicated community complete the survey we sent about our strategy to protect more children from gun violence. We’ve been looking over everyone’s input, and the insights have been invaluable:

  • Nearly everyone – about 91% of survey-takers – believes passing universal background checks is the most important measure for preventing gun violence.
  • An incredible 74% of respondents have already signed a petition demanding gun safety reform – and 70% have voted for a candidate who is committed to reducing gun violence.
  • 34% of respondents said that Sandy Hook Promise’s advocacy efforts would be the most effective way to convince someone to support our work, while 31% thought our educational programs for students and educators would be most effective.

As we look to the months ahead, there is still so much more we need to do to expand and sustain our programs to protect children from gun violence – especially as new and urgent challenges continue to arise during this pandemic. That’s why it’s as important as ever to hear from you about what we should prioritize right now.

We need at least 12,000 responses on our August Strategy Survey before I go over the responses with Mark and Nicole at the end of the month – and I want to make sure your feedback is included at our meeting. Will you take one minute to share your thoughts now?

Please click here to take our 60-second survey to let us know your thoughts on the most important ways to protect more children from gun violence in the months ahead.

Thank you so much for taking a moment to share your input. It’s such a huge help.

Dawn Lyons
Vice President, Marketing and Programs



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