Joining forces to battle the opioid crisis

A recent episode of A&E’s “Addiction Unplugged” shares how a group of businesses and organizations, including Truth Initiative^®, are addressing opioid addiction and the fact that it can happen to anyone.

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Animals against human testing

Humans speak out when companies test products on animals. The newest truth campaign flips that script to feature animals, including “celebrity dog” Doug The Pug, warning that the long-term effects of e-cigarettes may be “tested on humans.”

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Committed to reducing tobacco use

Tobacco control professionals, including many Truth Initiative researchers and activists, were in Minneapolis this week at the National Conference on Tobacco or Health to share their work and learn what’s new in the field.

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This week in tobacco policy news

California — The Assembly Committee on Health passed a bill to crack down on youth vaping after a provision that would have restricted the sale of flavored e-cigarettes was removed.
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Illinois — Gov. Pritzker signed into law a bill prohibiting smoking in motor vehicles when a minor is present.
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Livermore, California — A JUUL Labs-backed petition to overturn the city’s ban on the sale of flavored tobacco products and e-cigarettes gathered enough signatures to move forward.
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San Francisco, California — The JUUL-funded campaign behind a ballot measure to overturn the city’s e-cigarette ban sued over the language to be included in a voter information guide, saying it was inaccurate and misleading.
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