Your gift can go twice as far to help end Alzheimer's.

Dear John, Since I announced our $200,000 Matching Gift Challenge last week, our community dedicated to ending Alzheimer's has stepped up to show their commitment. But we still need your support. Please, start your day by making a gift, while it can go twice as far, to help make the future better for millions in the fight against Alzheimer's. More than 5 million Americans are living with Alzheimer's disease, and sadly, this number is on the rise. I'm asking you to take action today, during this critical challenge. To help in the fight against Alzheimer's, a generous donor who wishes to remain anonymous has pledged an incredible $200,000 to benefit the Global Innovation Fund to accelerate and expand Alzheimer's research — but only if we can raise that same amount by September 15. Your gift today can be matched, up to a total of $200,000, and will help provide much-needed care and support to those impacted by Alzheimer's and advance critical research. With your help, we can accelerate research efforts while providing care and support to families and caregivers. Together, we can further our mission to lead the way to end Alzheimer's and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support. We need you in this fight, John. Please donate now; knowing your generosity can be doubled in impact thanks to this $200,000 Matching Gift Challenge: Your gift of $16 can become $32. Your donation of $30 can become $60. Your contribution of $50 can be worth $100. This opportunity ends September 15. Please don't miss your chance to double your impact. It will take our entire community, working together to achieve this challenge and make twice the impact to help end Alzheimer's. Please let your friends know that you support the Alzheimer's Association and believe that one day we can end Alzheimer's. If you forward this email to them, and they donate just as you did, their gifts can go twice as far as well. Sincerely, Donna McCullough Chief Field and Development Officer P.S. We lead the way to end Alzheimer's and all other dementia thanks to caring members of our community, like you. When you join us with your first gift today, you'll do so much for so many impacted by this devastating disease.

Your donation will strengthen our efforts to advance Alzheimer's care, support and research. From face-to-face support to online education programs and promising global research initiatives, your gift makes a difference in the lives of all those affected by Alzheimer's and other dementias in your community and across the world. Thank you for your continued support. Alzheimer's Association Home Office, 225 N. Michigan Ave., Fl. 17, Chicago, IL 60601 © 2020 Alzheimer's Association. All rights reserved. 800.272.3900 | alz.org® | Donate Please add [email protected] to your address book to ensure you receive all future emails.   Having trouble reading this email? View it in your browser   View your email preferences or unsubscribe.