From Marcus Lemonis <[email protected]>
Subject From Bed Bath & Beyond’s CEO—Here’s what we’re building together
Date January 5, 2026 3:43 PM
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BBBY Logo
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Bedding
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Bath
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Furniture
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Rugs
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Overstock
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Bedding
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Bath
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Furniture
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Rugs
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Dear Bed Bath & Beyond Family,

If you’ve ever walked into a Bed Bath & Beyond looking for just
one thing and walked out with five… welcome. You’re among
friends.

For more than 70 years, Bed Bath & Beyond has been part of
people’s lives: First apartments. College dorms. Wedding
registries. First homes. New babies. New chapters. You know us
for the bed stuff. You know us for the bath stuff. You definitely
know us for the 20% off coupon (and that’s not going anywhere 😉).

But I want to tell you something important. We don’t just sell
towels. We exist to be there for you when life happens at home.

I’m writing to you today because I’ve decided to take on a bigger
role as CEO — not because the title matters, but because the
responsibility does. I want to make sure this company stays true
to what made it special in the first place, while also making it
even more helpful for the way people live today.

Here’s the simple idea behind everything we’re building: Your
home isn’t static — and neither are you. Life changes. Needs
change. Families grow. Kids move out. Parents move in. You rent.
You buy. You renovate. You fix things. You protect what matters.
Sometimes all at once. Our job is to make that easier, more
affordable, and a whole lot less overwhelming.

What does that actually mean? It means Bed Bath & Beyond is
becoming the most customer-centric home company possible, built
around you — not just transactions.

We’re doing that in three big, simple ways:

1. The stores & brands you know and love. Our stores, our
website, and brands like Bed Bath & Beyond, Overstock, buybuy
BABY, Kirkland’s, and others are where relationships start. It’s
where you can walk in, ask a real person a real question, use
your coupon, and feel confident about what you’re buying. These
are the places you already trust — and we’re making them better,
easier, and more connected.

2. Smarter tools that work for you. We’re using technology and
AI to communicate with you the way you want — whether that’s
email, text, app, in-store help, or all of the above. Not spammy.
Not complicated. Just helpful. That same technology helps us
recommend the right products (not more products), make sure items
are in stock when you need them, protect warranties and purchases
automatically, and save you time and money. Think of it as a
smarter Bed Bath & Beyond that actually remembers you.

3. Being there for the big moments. This part matters a lot to
me. Buying a home. Fixing one. Renovating. Protecting it. Making
it affordable. These are some of the biggest financial and
emotional moments in people’s lives — and they shouldn’t be
scary. We’re building services and tools that help when it
matters most, so Bed Bath & Beyond isn’t just there when you need
new sheets — but when you need support, answers, and trust.

Why are we doing all of this? Because trust matters more than
growth. Because relationships matter more than transactions.
Because being helpful matters more than being flashy. We’re
rebuilding this company the right way — carefully, responsibly,
and with you at the center of every decision. No shortcuts. No
complexity. No forgetting what made this brand special in the
first place. I’m personally accountable for that.

Thank you for letting Bed Bath & Beyond be part of your home for
so many years. We’re just getting started — and we’re building
this next chapter with you.

Warmly,


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P.S. We don’t just sell towels.

25% Off a Single Item—Shop Now
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**<strong>25% off Single Item Coupon</strong> may only be used once and cannot be combined with any other offer nor past purchases. Does not apply to items in current site promotions. Total discount limited to $5,000. Purchases of gift cards, Welcome Rewards Memberships, and products from the Special Sales, Minimum Advertised Priced products, "Grills & Outdoor Cooking", "Large Appliances", "Small Appliances", "Showers", "Cookware", "Housewares", "Kitchen Furniture" categories are not included. Discount appears at checkout. Offer subject to end at anytime. Coupons offered for Bed Bath & Beyond.ca apply to Canadian residents only. Offer subject to end at anytime. <a href="[link removed] style="text-decoration:none;cursor:pointer"><span style="color:#2f3337;text-decoration:underline">See site</span></a> for details, exclusions and limitations. Offer subject to end at any time.
Offer ends
February 5, 2026 11:59 PM MT.

*Subject
to limitations or restrictions. See site for details.
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ºFeatured Products are sponsored ads that are relevant to you.

Products and prices subject to change. See website for details.
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Bed Bath & Beyond
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, Overstock, Overstock.com
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and buybuy BABY are trademarks and service marks of Beyond,
Inc. Any trademarks used in connection with products or services
appearing on this email or the website are the property of their
respective owners. See Terms & Conditions
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for more information.

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reserved | 433 W Ascension Way, Murray, UT 84123
Phone: 1-800-843-2446

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