Hi there,
One of the most exciting parts about Ground Truth (our innovative voter contact program that Swing Left is scaling up in all of 33 of our target swing districts in 2026), is building new technology and tools to utilize the rich, valuable insights that Swing Left volunteers are hearing from voters through the program.
Traditional voter contact tools were designed for short, transactional conversations, focused on a selective slice of voters, with interactions summarized by a set of pre-defined responses to fixed questions.
But Ground Truth aims to move beyond this narrow and rigid approach.
It centers real, open-ended conversations with every voter in a swing district—conversations meant to build trust and surface what people actually care about—and it requires new technology to support it. Here’s what we’ve got in the works:
➡️ A new, modern canvassing app that allows volunteers to take detailed, free-form notes about what voters share and track follow-up needs. Importantly, it also allows volunteers to add new people they meet outside of a traditional door knock—like running into someone while they’re walking the dog. The notes gathered can then be securely stored and analyzed.
➡️ AI-assisted analysis conducted by Swing Left to surface common themes and emerging concerns across communities, allowing us to identify key insights from voter conversations.
➡️ A new central data platform that serves as the program’s single source of truth, allowing Swing Left to organize and visualize what volunteers are hearing in real time, and to responsibly share relevant insights with Democratic campaigns and party committees.
Together, these innovations mean we can scale up Ground Truth to make an impact in all 33 of Swing Left’s target districts. This technology is reimagining systems from the ground up to build the infrastructure Democrats need to listen, rebuild trust, and win close races.
But as you can imagine, it takes a serious amount of resources to build these new tools!
The next Ground Truth canvasses are already on the calendar for January 2026, so if you’d like to help Swing Left start the year strong, please consider making a donation of $25 (or any amount you can!).
Thank you as always for everything you do,
The Swing Left Team
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Since 2017, Swing Left has channeled the energy of grassroots volunteers and donors to elect Democrats, up and down the ballot, focusing on the most competitive races that can swing the national balance of power. Right now, Swing Left is investing in early grassroots organizing in key swing districts and initiatives across the country to lay the foundation to win back the House in 2026. If you’d like to help support our work, you can make a donation using this link. |
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Paid for by Swing Left, swingleft.org, not authorized by any candidate or candidate’s committee.
