Friend — I hope you saw Jessica’s email below, because this is just too much. I’d like to say I’m shocked, but it’s classic Zuckerberg to simply pretend there’s nothing to worry about.

Facebook failed its own independent civil-rights audit — twice. It’s been called out by the United Nations, one of its own co-founders, 140+ scientists funded by Zuckerberg’s foundation, and its own employees, who staged a walkout in protest of the company’s appalling record on racial justice.

Now, thanks to Free Press, the work of the Change the Terms coalition and our #StopHateForProfit partners, 1,000+ companies from Coca-Cola to Verizon are hitting Zuckerberg in the only place he cares about: his ad revenue.

Please donate today: Generous donors are doubling all gifts from new donors like you to help stop hate online and help us grow our movement.

Thank you for everything you do in the fight against online hate. Will you help us keep the fight going? Make your first-ever donation today — while your gift will go twice as far to keep the pressure up on Facebook.

In solidarity,

Craig Aaron
Free Press Co-CEO
freepress.net

Halfway through July, with 1,000+ companies from Coca-Cola and Verizon to Honda and Target participating in the ad boycott, what is Facebook’s response?

To falsely claim that it’s already doing a great job.

Facebook is running ads with the headline “Report: Facebook leads industry on removal of hate speech” — yet it just failed its own independent civil-rights audit.

With ads making up 99% of Facebook’s revenue, don’t let its nonchalance fool you. It’s feeling this. And right now, your gift can go twice as far toward helping us keep up the pressure.

When you make your first donation to Free Press by July 31, a group of generous supporters will personally DOUBLE your gift to help grow our movement.

So, what did Facebook’s civil-rights audit find? The company has made special exceptions to its rules for Donald Trump and other right-wing politicians. And the far-right “boogaloo” movement is streaming white-nationalist talk shows.

We already knew all of this was happening. But to see it all collected in one place in Facebook’s own independent audit is striking proof of how badly the company has failed on civil rights — even after a 2018 audit laid out clear steps it easily could have taken by now.

This is why we need to keep turning up the heat on Facebook. As a primary member of the #StopHateForProfit coalition, we have seen more and more companies join the boycott as negative media coverage of Facebook has proliferated.

Right now, with generous donors matching gifts from new donors like you until we raise $6,300, your gift will go twice as far in our efforts to hold Mark Zuckerberg accountable to people of color and other communities the company has harmed. Make your first donation to Free Press today!

With even Reddit — long known for some of the most vile content on the internet — taking action against white nationalists online, we can’t let this moment of change pass without real action from the world’s biggest and most powerful social-media network.

Please donate today while our generous community of donors is matching every gift we receive from first-time supporters like you to help us keep up the pressure and keep our movement growing.

Thank you for everything you do to help Free Press further our essential work.

Jessica J. González
Free Press Co-CEO
freepress.net

P.S. Free Press isn’t just a primary member of the #StopHateForProfit coalition. We’re also participating in the boycott. As a nonprofit organization that once relied on Facebook ads to reach new people and generate revenue, we need help from supporters like you to make sure that we can keep up the pressure without any ads. Please donate now while donors are doubling gifts from first-time donors like you.