From Booker HQ <[email protected]>
Subject We just DOUBLED in the polls
Date August 27, 2019 1:09 AM
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Hey team, according to Monmouth University, Cory doubled his support in a new national poll.

Sorry to be so direct, but we need to capitalize on this moment. Will you chip in $1 before our end-of-month deadline?

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Here's the deal: we need to raise $450,000 by the end of this week. It's a big goal.

As Cory said in his email yesterday, August is a tough month to raise money. We expect our goal to be harder to hit this time than in our previous end-of-month deadlines.

The good news is that we're getting closer every single day -- thanks to small-dollar donations pouring in from across the country. And, Cory just doubled his support in a new national poll. But we still have a ways to go.

We're only going to hit this goal if new donors like you chip in. Will you make your first contribution today?

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It may be a difficult fundraising month, but we know that this team can do it.

Booker HQ

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---FORWARDED MESSAGE---

Friend,

I have to just state the obvious: We send you emails asking for money a lot -- especially around a monthly budget deadline. You deserve to know why this particular deadline is important for our campaign.

August is historically a hard month for grassroots fundraising among Democrats. When we fell short of our mid-month goal, that raised the pressure on our ability to hit our marks before the month ended.

Can you chip in $1 right now to help us get back on track to hit our $450,000 goal?

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I know we're an underdog in this race right now and that others have a big leg up on fundraising -- that's fine. We don't need to match them dollar for dollar, but we can't afford to fall behind. Not now.

The dynamics of this race are changing every single day -- in the last week, this crowded field got a little smaller. Next month, Americans will tune in to see a lot fewer people on the debate stage, and I'm excited to be one of the people you'll see.

For a campaign like ours to keep gaining traction and build on the momentum we've seen this summer, we're counting on people like you.

The best way you can help right now is by making sure we hit our August fundraising goal -- chip in $1 today.

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Thanks,

Cory

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