Keeping extra cash on hand feels smart—until it quietly loses value while you’re not looking.

In 2025, inflation is still running hot. And retirees parking their backup savings in cash are watching purchasing power erode month after month.

That’s why more Americans are rethinking their emergency fund strategy—and adding gold to the mix.

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The truth behind the headlines — and it’s bigger than you expect
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You’ve heard the rumors. Now see the evidence that’s pushing this story past anything before.
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Poll Of The Day

Have you added gold to your emergency savings plan?

Yes
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No
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Unsure
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Fun Fact Of The Day

During the 2008 financial crisis, gold rose over 25% while the S&P 500 plunged 37%—proving its strength as a second-tier safety net.

Conservatives For Gold

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