NRDC Activist— For nearly a month, the Amazon rainforest — "the Earth's lungs" — has been on fire. This tragedy affects us all, and is yet another terrible reminder about climate change, how fragile the world's forests are, and how much work needs to be done.

Today is National Toilet Paper Day, a day to act to protect another of the Earth's critical carbon-storing forests — the boreal forests of northern Canada.

These majestic forests store huge amounts of our climate-busting carbon pollution. But the boreal is also being cut at a dizzying rate… much of it to make toilet paper. And right now, too many toilet paper brands use 100% virgin forest fiber that often comes from clear-cut ancient trees and old-growth forests — like the Canadian boreal.

But there's something that we can do to help stop the destruction of the old-growth boreal forest — We Wipe Right.

By pledging to switch from 100% virgin forest fiber toilet paper to 100% recycled, each wipe can help save trees and reduce greenhouse gas pollution and also let companies know you want them to switch to making products that don't flush our forests down the toilet.

Take the pledge to Wipe Right and save our trees — and our climate — by switching to 100% recycled toilet paper. Help us reach our goal of 100,000 pledges, and find out which toilet paper brands are best for the environment.

Never underestimate the importance of toilet paper in our fight against climate change: Destroying forests to make toilet paper is a threat not just to our environment and our climate, but to hundreds of Indigenous communities, iconic boreal caribou, billions of songbirds, and other wildlife that call this ancient forest home.

Too many toilet paper brands use 100% virgin forest fiber that often comes from clear-cut ancient trees and old-growth forests — including Canada's boreal forest.

But, if every person in the U.S. replaced just one roll of toilet paper made from trees with a roll made with 100% recycled materials, we could save 1,083,000 carbon-storing trees.

So, what can we do to help stop the destruction of the old-growth boreal forest? We Wipe Right.

Take the pledge to Wipe Right and help us reach our goal of 100,000 pledges.

By taking the pledge, you'll be on your way to becoming a more conscious consumer of toilet paper and other paper goods. We'll even share more information and resources with you that will give you the rundown on what brands are the most sustainable.

So, in honor of National Toilet Paper Day, help us reach 100,000 pledges by taking the pledge to Wipe Right for our environment. Then find out which toilet paper brands are best for the planet.

Thanks, and happy National Toilet Paper Day!

Shelley Vinyard
Boreal Corporate Campaign Manager, NRDC